Full Time Faculty
Lecturer

Master of Marketing, Australian National University
Bachelor of Business Administration (Major in Marketing), North South University

Phone: +880-2-55668200 Ext: 6096
Email: mahafuz.mannan@northsouth.edu
Office: NAC 734(5)

Curriculum Vitae

Mahafuz Mannan is a lecturer at the Department of Marketing & International Business, School of Business & Economics of North South University. He has been teaching here since Summer, 2015. He completed a Master of Marketing degree from the prestigious ANU College of Business & Economics, Australian National University in 2010. Earlier he completed a Bachelor of Business Administration (BBA), majoring in Marketing from North South University in 2008.

Mahafuz Mannan teaches both indroductory and advanced level Marketing Courses. So far he has taught Introduction to Marketing, Promotional Management, and Marketing Research.
Total Publications = 7 = (6) Full Length Research Papers + (1) Case Studies

                                                 
Full Length Research Papers 

Muhammad Sabbir Rahman, Mahafuz Mannan, Md Afnan Hossain and Mahmud Habib Zaman (Accepted 2018), "Patient's Behavioral Intention: Public and Private Hospitals Context", Marketing Intelligence and Planning (Publisher: Emerald Publishing) (ABDC Ranking: A, Scopus Index, Thomson Reuters Index)

Muhammad Sabbir Rahman, Mahafuz Mannan, Md Afnan Hossain, Mahmud Habib Zaman and Hasliza Hasan (Accepted 2017), "Tacit knowledge sharing behavior among the academic Staff: Self-Efficacy, motivation and big five personality traits embedded model", International Journal of Educational Management (Publisher: Emerald Publishing) (ABDC Ranking: B, Scopus Index, Thomson Reuters Index)  

Mahafuz Mannan, Riasat Muhammad Amir, Ehfaz Nowman and Mohammad Baktiar Rana (Accepted 2018), "Antecedents of customer satisfaction towards shopping malls: From the perspective of less developed country", North South Business Review (Publisher: North South University) (ABDC Ranking: C)

Muhammad Sabbir Rahman, Mahafuz Mannan and Mohammad Mahboob Rahman (2018), "The intention to quit Smoking: The impact of susceptibility, self-Efficacy, social norms and emotional intelligence embedded Model", Health Education, Vol. 118 No. 6, pp. 96-110. (Publisher: Emerald Publishing) (Scopus IndexThomson Reuters Index)

Muhammad Sabbir Rahman, Md. Afnan Hossain, Mahmud Habib Zaman and Mahafuz Mannan (Accepted 2017), "Awareness on climate change: Perceived physical and perceived psychological impact among the young generation: Least developing country's perspective", Interdisciplinary Environmental Review (Publisher: Inderscience) (ABDC Ranking: C)

Mahafuz Mannan, Md. Fazla Mohiuddin, Nusrat Chowdhury and Priodorshine Sarker (2017), "Customer satisfaction, switching intentions, perceived switching costs, and perceived alternative attractiveness in Bangladesh mobile telecommunications market", South Asian Journal of Business Studies, Vol. 6 No. 2, pp. 142-160. (Publisher: Emerald Publishing) (ABDC Ranking: C, Thomson Reuters Index)

                                                                                    Case Studies

Md. Fazla Mohiuddin, Mahafuz Mannan and Iftekhar Amin Chowdhury (Accepted 2018), "Managing Change in Projects: A Case Study On Bangladesh", North South Business Review (Publisher: North South University) (ABDC Ranking: C)
Master of Marketing
Australian National University
Canberra, Australia

Bachelor of Business Administration (BBA: Major in Marketing)
North South University
Dhaka, Bangladesh
Lecturer, Department of Marketing & International Business, School of Business & Economics, North South University. (April 2015 - Present)
MKT 202 (Introduction to Marketing)

MKT 337 (Promotional Management)

MKT 470 (Marketing Research)

BUS 172 (Introduction to Statistics)

BUS 498 (Internship)
  • Member, Research Committee (Department of Marketing & International Business)
  • Member, Assessment of Curriculum and Planning Committe (Department of Marketing and International Business)
  • Course Coordinator, MKT 470: Marketing Research
  • Consumer behavior
  • Interactive Marketing

Full Time Faculty
Lecturer

Master of Marketing, Australian National University
Bachelor of Business Administration (Major in Marketing), North South University

Phone: +880-2-55668200 Ext: 6096
Email: mahafuz.mannan@northsouth.edu
Office: NAC 734(5)

Curriculum Vitae