BUS 665 - Advanced Research Methods |
| Course Detail: |
The course aims at providing and understanding of business research methods from a theoretical as well as practical perspective . Participants will be exposed to different topics including theory and theory building, types of research (exploratory, descriptive and causal), hypothesis testing, primary and secondary research methods, questionnaire design, sample design and data analysis and interpretation. Computer based statistical packages will be extensively used to understand and apply the concepts discussed in the course. Participants will be required to apply concepts of business methodology by conducting a research in business
[Pre-requisite: ]
[Credit Hours: 3] |
