Center of Excellence in Higher Education
The First Private University in Bangladesh

Dr. Muhammad Sabbir Rahman

Full-Time Faculty

Professor

Ph. D. in Business Administration- International Islamic University Malaysia (IIUM) 

Phone: +880-2-55668200 Ext: 1786

Email: rahman.sabbir@northsouth.edu

Office: NAC 722              

Scopus H-Index-21

CAREER SUMMARY

Dr. Muhammad Sabbir Rahman is a Professor of Marketing in the Department of Marketing and International Business at the School of Business & Economics (SBE) at North South University (NSU). He earned his PhD from the Department of Business Administration at the International Islamic University Malaysia (IIUM), affiliated with the Faculty of Economics and Management Sciences. Throughout his career in research and teaching at various universities, domestically and internationally, he has demonstrated outstanding research and teaching abilities, contributing to numerous local and international research projects. He has served in faculty positions at two international universities and has successfully supervised multiple PhD students over the course of his academic tenure.

His research competence is evident in his extensive publication record, boasting over 100 articles in esteemed international journals, including those ranked by ABDC and ABS and indexed in Thomson Reuters Emerging Sources Citation and Scopus. Furthermore, he has presented his research findings in over 30 proceedings. Dr. Rahman also contributes actively to the scholarly community by serving as a regular reviewer for prestigious journals such as the Journal of Business and Industrial Marketing, Journal of Business Research, The Service Industries Journal, Journal of Retailing and Consumer Services, Business Ethics: A European Review, European Journal of Marketing, Journal of Service Marketing, and Journal of Consumer Behavior, among others.

His research interests encompass services marketing, firms’ capability, B2B marketing and sustainability, B2B supply chain networks, and luxury brand marketing.

CAREER OBJECTIVE

To contribute to the community, especially in the academic arena, through disseminating and learning knowledge and conducting research works.

ABDC –A*/A; ABS

  1. Surajit Bag, Muhammad Sabbir Rahman (accepted 2023), “Navigating Circular Economy: Unleashing the Potential of Political and Supply Chain Analytics Skills among Top Supply Chain Executives for Environmental Orientation, Regenerative Supply Chain Practices, and Supply Chain Viability”, Business Strategy and the Environment, ABDC-A, ABS-3, Q1.
  2. Muhammad Sabbir Rahman, Surajit Bag, Farhana Habib Zinnia, Nripendra P. Rana, Mohammad Osman Gani (Accepted 2023), “Understanding and predicting customers’ intentions to use smartphone-based online games: A deep-learning-based dual-stage modelling analysis”, Computers in Human Behavior, ABDC-A, ABS-2, Impact Factor-9.9, Q1.
  3. Surajit Bag, Muhammad Sabbir Rahman, Sneha Ghai, Santosh Kumar Srivastava, Rajesh Kumar Singh, & Ruchi Mishra (2024). Unveiling the Impact of Carbon-Neutral Policies on Vital Resources in Industry 4.0 driven Smart Manufacturing: A Data-Driven Investigation. Computers & Industrial Engineering, 109798. ABDC-A, ABS-2, Impact Factor-7.9, Q1.
  4. Surajit Bag, Muhammad Sabbir Rahman, Gautam Srivastava, Mihalis Giannakis, Cyril Foropon (2023). Data-driven digital transformation and the implications for antifragility in the humanitarian supply chain. International Journal of Production Economics, 109059. Impact factor: 7.885 (Elsevier). ABS-3, ABDC-A, Impact Factor -12, Q1.
  5. Surajit Bag, Muhammad Sabbir Rahman, Gautam Srivastava, Peter Kilbourn, Nishikant Mishra (accepted 2023), “Buyer-Supplier Partnerships and Circular Economy Performance in Food Supply Chains: Serial mediation by Commitment Contract and Innovation Performance”, Business Strategy and the Environment, ABDC-A, ABS-3, Q1.
  6. Surajit Bag, Muhammad Sabbir Rahman, Helen Rogers, Gautam Srivastava, & Jan Harm Christiaan Pretorius (2023). Climate change adaptation and disaster risk reduction in the garment industry supply chain network. Transportation Research Part E: Logistics and Transportation Review, 171, 103031. ABDC-A, ABS-3, A*, Q1.
  7. Muhammad Sabbir Rahman, Surajit Bag, Shivam Gupta, Uthayasankar Sivarajah (2023), “Technology readiness of B2B firms and AI-based customer relationship management capability for enhancing social sustainability performance”, Journal of Business Research156, 113525. ABS - 3, (ABDC) – A, Q1.
  8. Muhammad Sabbir Rahman, Surajit Bag, Md. Afnan Hossain, Fadi Abdel Muniem Abdel Fattah, Mohammad Osman Gani & Nripendra P. Rana (2023). The new wave of AI-powered luxury brands online shopping experience: The role of digital multisensory cues and customers’ engagement. Journal of Retailing and Consumer Services, 72, 103273. ABDC-A, ABS-2, Q1
  9. Surajit Bag; Muhammad Sabbir Rahman; Shivam Gupta; Lincoln Wood (2023), “Understanding and Predicting the Determinants of Blockchain Technology Adoption in the SMEs performance: A Multistage CB-SEM-ANN Modeling Approach”, International Journal of Logistics Management, Vol. ahead-of-print No. ahead-of-print. ABDC-A, ABS-2, Q1.
  10. Surajit Bag, Muhammad Sabbir Rahman, Tsan-MingChoi, Gautam Srivastava, Peter Kilbourn, Noleen Pisa (2023), “How COVID-19 Pandemic has Shaped Buyer-Supplier Relationships in Engineering Companies with Ethical Perception Considerations: A Multi-Methodological Study”, Journal of Business Research, 113598. ABS - 3, (ABDC) – A, Q1.
  11. Surajit Bag, Muhammad Sabbir Rahman, Gautam Srivastava, Adam Shore, Pratibha Ram (2023). Examining the role of virtue ethics and big data in enhancing viable, sustainable, and digital supply chain performance. Technological Forecasting and Social Change, 186, 122154. ABDC-A, ABS-3, Q1.
  12. Hasliza Hassan, Ser Chee Lim, Muhammad Sabbir Rahman (accepted 2023), “Cultivating Loyalty in Fast Food through Marketing Cues” Asia Pacific Journal of Marketing and Logistics (APJML), ABDC- A, ABS, SSCI, Q1.
  13. Surajit Bag, Pavitra Dhamija, Rajesh Kumar Singh, Muhammad Sabbir Rahman, V. Raja Sreedharan (2022), “Big data analytics and artificial intelligence technologies based collaborative platform empowering absorptive capacity in health care supply chain: empirical study”, Journal of Business Research, 154, 113315. ABS - 3, (ABDC) – A, Q1.
  14. Md Afnan Hossain, Raj S Agnihotri, Md. Rifayat Islam Rushan, Muhammad Sabbir Rahman, Sumaiya Farhana (2022), “Marketing analytics capability, artificial intelligence adoption, and firms’ competitive advantage: Evidence from the manufacturing industry,”, Industrial Marketing Management. 106, 240–255, ABS - 3, (ABDC) – A*, Q1.
  15. Makungu Chavalala, Surajit Bag, Jan Harm Christiaan Pretorius, Muhammad Sabbir Rahman, Santosh Kumar Shrivastav (Accepted 2022), “A multi-method study on the barriers of the blockchain technology application in the cold supply chains” Journal of Enterprise Information Management, Vol. ahead-of-print No. ahead-of-print. Publisher: Emerald, ABS-2, SJR - Q1, (ABDC) – A
  16. Muhammad Sabbir Rahman, Md Afnan Hossain, Fadi Abdel Muniem Abdel Fattah & Ibne Mokter Abdel (2022), “Avoidance Behaviour towards Using Pirated Software: Testing a Seven-Component Model on SME Employees”, Information Technology & People. Vol. 35 No. 1, pp. 316-343.: Emerald. ABS - 3, SJR - Q1, (ABDC) – A, Q1.
  17. Muhammad Sabbir Rahman; Md Afnan Hossain; Abdul Hannan Chowdhury; Mohammad Tayeenul Hoque, (2022), “Role of Enterprise Information System Management in enhancing Firms Competitive Performance towards achieving SDGs during and after COVID-19 pandemic”, Journal of Enterprise Information Management. Vol. 35 No. 1, pp. 214-236 Publisher: Emerald, ABS-2, SJR - Q1, (ABDC) – A, Q1.
  18. Surajit Bag, Muhammad Sabbir Rahman, Gautam Srivastava., Hau-LingChan, David J.Brydee, (2022), The role of big data and predictive analytics in developing resilient supply chain network in the South African mining industry against extreme weather events, International Journal of Production Economics, Vol. 251, 10854, Impact factor: 7.885 (Elsevier). ABS-3, ABDC-A, Q1.
  19. Surajit Bag, Tsan-Ming Choi, Muhammad Sabbir Rahman, Srivastava Srivastava, and Rajesh Kumar Singh (2022), “Examining collaborative buyer–supplier relationships and social sustainability in the “new normal” era: the moderating effects of justice and big data analytical intelligence”, Vol. Ahead of Print, Annals of Operations Research/ J. Code: 10.1007/s10479-022-04875-1/Ms code: ANOR-D-21-02177R3, Impact Factr-4.820, © 2022 Springer Nature Switzerland AG. Part of Springer Nature. ABDC-A, ABS-3, Impact Factor: 4.820, Q1.
  20. Muhammad Sabbir Rahman, Fadi Abdel Muniem Abdel Fattah, Suraji Bag, Mohammad Osman Gani (2022), "Survival strategies of SMEs amidst the COVID-19 pandemic: application of SEM and fsQCA”, Journal of Business & Industrial Marketing, Vol. 37 No. 10, pp. 1990-2009.. https://doi.org/10.1108/JBIM-12-2020-0564, ABDC-A, ABS-2, Q1.
  21. Shahin Akther and Muhammad Sabbir Rahman, (2022), “Investigating Training Effectiveness of Public and Private Banks Employees in this Digital Age: An Empirical Study” International Journal of Manpower, Vol. 43 No. 2, pp. 542-568. https://doi.org/10.1108/IJM-04-2021-0240, Impact factor: 3.295 (Emerald), ABDC-A, ABS-2, Q1.
  22. Surajit Bag and Muhammad Sabbir Rahman (2021), “The role of capabilities in shaping sustainable supply chain flexibility and enhancing circular economy target performance: An empirical study, Supply Chain Management: An International Journal, Publisher: Emerald. Vol. ahead-of-print No. ahead-of-print, SJR - Q1, (ABDC) – A; ABS-3, Q1.
  23. Muhammad Sabbir Rahman, Md Afnan Hossain, Fadi Abdel Muniem Abdel Fattah (2021), “Does marketing analytics capability boost firms’ competitive marketing performance in data-rich business environment?”, Journal of Enterprise Information Management. Publisher: Emerald. Vol. 35 No. 2, pp. 455-480. Scopus index, ABS-2, SJR - Q1, (ABDC) – A, Q1.
  24. Muhammad Sabbir Rahman; Md Afnan Hossain; Fadi Abdel Muniem Abdel Fattah; Shahriar Akter (2020), “Optimising Competitive Performance of Service Firms in Data-Rich Environment" Journal of Service Theory and Practice, Vol. 30 No. 6, pp. 681-706, Indexed and abstracted in Scopus, social science citation index-SSCI, ABS, ABDC-A (Q1).
  25. Mehdi Hussain, Abu Mollik, Raechel Johns, Muhammad Sabbir Rahman (2020), "M-payment Adoption for Bottom of Pyramid Segment: An empirical investigation" International Journal of Bank Marketing, Vol. 37 No. 1, pp. 362-381 ISSN: 0265-2323, ABS-2, ABDC-A, Q1.
  26. Muhammad Sabbir Rahman, Md. Afnan Hossain, Mahmud Habib Zaman, & Mahafz Mannan, M., (2020) “E-Service Quality and Trust on Customers’ Patronage Intention Testing the Moderating Role of Adoption of Advanced Technologies,” Journal of Global Information Management, Vol. 28 No.1, pp.39-55. IGI Global. Scopus Index and ranked by Australian Business Deans Council (ABDC) – A, ABS- 2, Q1.
  27. Muhammad Sabbir Rahman, Fadi Abdel Muniem Abdel Fattah, Mahmud Zaman, Hasliza Hassan (2018) “Customer’s Patronage Decision towards Health Insurance Products: Mediation and Multi-group Moderation Analysis”, Asia Pacific Journal of Marketing and Logistics, Vol. 30 Issue: 1, Vol. 30 Issue: 1, pp.62-83, ABDC-A, Q1.
  28. Muhammad Sabbir Rahman; Mahafuz Mannan; Md Afnan Hossain; Mahmud Habib Zaman (2018), “Patient's Behavioral Intention: Public and Private Hospitals Context”, Marketing Intelligence and Planning, Vol.36 No.3, pp.349-364 ISSN: 0263-4503; ISSN Online: 1758-8049; ABDC- A, Q1.
  29. Muhammad Sabbir Rahman, Nusrate Aziz (2014), “Service quality and behavioral intentions in broadband services selection”, Marketing Intelligence and Planning, Vol. 32 Issue: 4, pp.455-474, ABDC- A, Q1.
  30. Hasliza Hassan, Abu Bakar Sade, Muhammad Sabbir Rahman, (2013), “Malaysian Hypermarket Retailing Development and Expansion”, International Journal of Retail & Distribution Management, Vol. 41 No. 8, pp. 584-595, ABDC-A, ABS-2, Q1.

ABDC-B

  1. Mohammad Osman Gani, Muhammad Sabbir Rahman, Surajit Bag, and Md. Papul Mia (2023), "Examining behavioural intention of using smart health care technology among females: dynamics of social influence and perceived usefulness", Benchmarking: An International Journal, Vol. ahead-of-print No. ahead-of-print. ABDC-B, ABS. Q1
  2. Surajit Bag, Muhammad Sabbir Rahman, Gautam Srivastava, Santosh Shrivastav  (accepted 2023), “Unveiling Metaverse Potential in Supply Chain Management and Overcoming Implementation Challenges: An Empirical Study”, Benchmarking: An International Journal, Vol. ahead-of-print No. ahead-of-print. ABDC-B, ABS. Q1
  3. Mehdi Hussain, Qudsia Begum, Muhammad Sabbir Rahman, Ahmed Imran (2023), “Applications of SEM and fsQCA to Predict M-health Adoption in the BoP Market” Digital Policy, Regulation and Governance, Vol. ahead-of-print No. ahead-of-print. ABDC-B, ABS. Q1
  4. Gautam Srivastava, Surajit Bag, Muhammad Sabbir Rahman, Jan Harm Christiaan Pretorius,  Mohammad Osman Gani (2022), "Examining the dark side of using gamification elements in online community engagement: an application of PLS-SEM and ANN modeling", Benchmarking: An International Journal, Vol. ahead-of-print No. ahead-of-print. ABDC-B, ABS. 
  5. Muhammad Sabbir Rahman; Surajit Bag; Hasliza Hassan; Md Afnan Hossain; Rajesh Kumar Singh (2022), “Destination brand equity and tourist’s revisit intention towards health tourism: An empirical study”, Benchmarking: An International Journal, Vol. 29 No. 4, pp. 1306-1331, ABDC-B, ABS.
  6. Mohammad Osman Gani, Muhammad Sabbir Rahman, Anisur R. Faroque, Ahmad Anas Sabit, Fadi Abdel Fattah (2022), "Understanding the determinants of ePharmacy services: the moderating effect of technology discomfort", The Bottom Line, Vol. 35 No. 2/3, pp. 90-114. (ABDC-B, Q2)
  7. Muhammad Sabbir Rahman, Bashir Hossain, Hasliza Hassan, Synthia, Ishrat Jahan (2022), “Optimisation of Knowledge-Sharing Behaviour Capability amongst Sales Executives: Application of SEM and fsQCA”, Vol. 52 No. 4, pp. 531-554, VINE Journal of Information and Knowledge Management Systems, ABDC – B, Q2.
  8. Pratima Verma; Vimal Kumar; Ankesh Mittal; Bhawana Rathore; Ajay Jha; Muhammad Sabbir Rahman (2021), “The Role of 3S in Big Data Quality: A Perspective on Operational Performance Indicators using an Integrated Approach”, The TQM Journal, Vol. ahead-of-print No. ahead-of-print. ABDC- B
  9. Muhammad Sabbir Rahman; Fadi Abdel Muniem Abdel Fattah; Hasliza Hassan; Tayeenul Haque (2021), “An integrated understanding of Academics Knowledge Sharing Behaviour: A Comparative Study on HLIs”, Global Knowledge, Memory and Communication, Vol. 70 No. ½, pp.1-24. ABDC-B.
  10. Muhammad Sabbir Rahman, Md Afnan Hossain, Muhammad Tayeenul Haque, Md. Rifayat Islam Rushan, Mohammad Iftekhar Rahman (2021), “Millennial’s Purchasing Behavior towards Fashion Clothing Brands: Influence of Brand Awareness and Brand Schematicity”, Journal of Fashion Marketing and Management, Vol. 25 No. 1, pp. 153-183, ABDC - B ranking; ABS, Q1.
  11. Muhammad Sabbir Rahman; Fadi Abdel Muniem Abdel Fattah; Bashir Hussain; Md Afnan Hossain (2021), “An Integrative Model of Consumer-based Heritage Destination Brand Equity”, Tourism Review, Vol. 76 No. 2, pp. 358-373, ABDC-B, Q1.
  12. Muhammad Sabbir Rahman; Bashir Hussaina; Mehdi Hussaina; Hasliza Hassan (2020), "Consumer’s Online Restaurant’s Food Purchase Intention: Mixed-Methods Analysis of Multiple Mediators Role", Journal of International Food & Agribusiness Marketing, pp.1-26. ABDC- B; Publisher Taylor & Francis. 
  13. Muhammad Sabbir Rahman; Md Afnan Hossain; Md Rifayat Islam Rushan; Mohammad Tayeenul Hoque; Hasliza Hassan (2020), “Conceptualising Online Fashion Brand Recognition: Scale Development and Validation”, Spanish Journal of Marketing – ESIC, Vol. 24 No. 1, pp. 73-96. ISSN: 2444-9709, Indexed by SCOPUS, Support of AEMARK (Spanish Association of Academic and Professional Marketing) (Q2). ABDC-B.
  14. Muhammad Sabbir Rahman, Mahmud Habib Zaman, Afnan Hossain, Mahafuz Mannan, Hasliza Hassan (2019), “Mediating Effect of Employee’s Commitment on Workplace Spirituality and Executive’s Sales Performance: An Empirical Investigation” Journal of Islamic Marketing, Vol. 10 No. 4, pp. 1057-1073. ABDC-B.
  15. Muhammad Sabbir Rahman, Mahafuz Mannan, Md. Afnan Hossain and AAhad M. Osman Gani (2018), "Awareness of occupational hazard in learning organizations: Knowledge sharing behaviour and spirituality perspective", Global Knowledge, Memory and Communication (formerly known as Library Review), Vol. 68 No. 1/2, pp. 17-32. (ABDC Ranking: B)
  16. Muhammad Sabbir Rahman, Mahafuz Mannan, Riasat Amir (2018), “The Rise of Mobile Internet: the Adoption Process at the Bottom of the Pyramid" Digital Policy, Regulation and Governance, ISSN: 2398-5038, Vol. 20 No. 6, pp. 582-599, ABDC-B
  17. Muhammad Sabbir Rahman, Mahafuz Mannan (2018) “Consumer Online Purchase Behavior of Local Fashion Clothing Brands: Information Adoption, e-WOM, Online Brand Familiarity and Online Brand Experience” Journal of Fashion Marketing and Management: An International Journal; Vol. 22 Issue: 3, pp.404-419; ISSN: 1361-2026; ABDC-B.
  18. Muhammad Sabbir Rahman, Mahmud Habib Zaman, Hasliza Hassan, Chong Chin Wei (2018), “Tourist’s Preferences in Selection of Local Food: Perception and Behavior Embedded Model”, Tourism Review, Vol. 73 Issue: 1, pp.111-132, ABDC- B, Q1.
  19. Muhammad Sabbir Rahman; Mahafuz Mannan, Md Afnan Hossain, Mahmud Habib Zaman, Hasliza Hassan (2018), “Tacit Knowledge Sharing Behavior among the Academic Staff: Trust, Self-Efficacy, Motivation and Big Five personality traits Embedded Model”, International Journal of Educational Management, Vol. 32 Issue: 5, pp.761-782, ABDC-B.
  20. Muhammad Sabbir Rahman, Hasliza Hassan, Ahad Osman-Gani, Fadi Abdel Muniem Abdel Fattah, MD. Aftab Anwar (2017), “Edu-Tourist’s Perceived Service Quality and Perception – The Mediating Role Of Satisfaction from Foreign Students’ Perspectives”, Tourism Review, Vol.72, Issue.2 pp.156-170 ABDC- B.
  21. Julius Tanantaputra, Chong Chin Wei, Muhammad Sabbir Rahman (2017), “Influence of Individual Factors on Concern for Information Privacy (CFIP), a Perspective from Malaysian Higher Educational Students”, Library Review, ISSN: 0024-2535, Vol:66, iss:4/5, pp.182-200, ABDC: B.
  22. Muhammad Sabbir Rahman; Nuraihan Mat Daud; Hasliza Hassan; Aahad M Osmangani (2016), “Effects of Workplace Spirituality and Trust Mediated by Perceived Risk towards Knowledge Sharing Behaviour”, VINE Journal of Information and Knowledge Management Systems, Vol. 46 Issue: 4, pp.450-468, ABDC-B.
  23. Muhammad Sabbir Rahman Aahad M Osmangani Nuraihan Mat Daud Fadi Abdel Muniem AbdelFattah , (2016) “Knowledge sharing behaviors among non-academic staff of higher learning institutions: Attitude, subjective norms and behavioral intention embedded model”, Library Review, Vol. 65 Iss: 1/2, pp.65 – 83, ABDC- B.
  24. Muhammad Sabbir Rahman, Aahad M Osmangani, Murali Raman (2016), “Destination Selection for Education tourism: Service Quality, Destination Image and Perceived Spirituality Embedded Model” Journal of Islamic Marketing, Vol. 8 Issue: 3, pp.373-392, ABDC- B.
  25. Muhammad Sabbir Rahman (2012), “Dynamics of Consumer’s Perception, Demographic Characteristics and Consumer’s Behavior towards selection of a Restaurant: An Exploratory Study on Dhaka City Consumers’. Business Strategy Series, VOL. 13 NO. 2 2012, pp. 75-88, ISSN- 1751-5637, ABDC-B.
  26. Muhammad Sabbir Rahman, Bashir Hussain, Ahasanul Haque, (2011) "Organizational politics on employee performance: an exploratory study on readymade garments employees in Bangladesh”, Business Strategy Series, Vol. 12 Iss: 3, pp.146 – 155. ABDC-B.
  27. Muhammad Sabbir Rahman, Bashir Hussain (2014), “A comparative Study of Knowledge Sharing Pattern among the undergraduate and postgraduate students of private universities in Bangladesh”, Library Review, Vol. 63 Issue: 8/9, pp.653-669, ISSN: 0024-2535 (ABDC –B)
  28. Muhammad Sabbir Rahman, Bashir Hussain (2014),"The Impact of Trust, Motivation And Rewards On Knowledge Sharing Attitudes Among The Secondary And Higher Secondary Level Students’: Evidence From Bangladesh", Library Review, Vol. 63 Iss 8/9 pp. Emerald (ABDC-B).

Awards title: Gold Medal

Award Name: Best Researcher Award (Year 2021-2022)

Level (International/National): National

Awarding Body: North South University

 

Awards title: Gold Medal

Award Name: Best Researcher Award (Year 2018-2020)

Level (International/National): National

Awarding Body: North South University

 

Awards title: 2018, Outstanding reviewer status achieved for Journal of Retailing and Consumer Services

Level (International/National): International

Awarding Body: Elsevier journal

 

Awards title: Bronze Medal

Research Project: Configuring Malaysian Behaviours and Personalities to Stay Fit Through Functional Food Consumption.

Team Members: Dr. Hasliza Hassan, Dr. Abu Bakar Sade, Dr. Muhammad Sabbir Rahman, Dr. Tan Siow Kian

Level (International/National): International

Awarding Body: Research, Innovation, Commercialisation & Entrepreneurship Showcase 2018 by

Multimedia University, Cyberjaya

 

Awards title: 2018 Emerald Literati Awards- for Highly Commended Paper

Level (International/National): International

Awarding Body: Emerald Publishing Limited, Registered Office: Howard House, Wagon Lane, Bingley, West Yorks., BD16 1WA, United Kingdom; Registered in England No. 3080506, VAT No. GB 665 3593 06

PhD in Business Administration (International Islamic University Malaysia-IIUM) 

TEACHING/PROFESSIONAL EXPERIENCE (FULL TIME/PART TIME)

North South University (NSU)                                                            

Faculty: School of Business and Economics

Department of Marketing and International Business

Position: Associate Professor, March 2017-Ongoing (FULL TIME)

 

North South University (NSU)                                                             

Faculty: School of Business and Economics

Department of Marketing and International Business

Position: Assistant Professor, July 2016- March 2017 (FULL TIME)

 

International Islamic University Malaysia (IIUM)                               

Faculty: Faculty of Language and Management

Position: Assistant Professor

Teaching Scope: MBA Program, PHD Program, DBA Program

Year 2014- Year 2016(FULL TIME)

 

Multimedia University (MMU)                                           

Faculty: Graduate School of Management (GSM)

Position: Senior Lecturer, Program Coordinator MBA Program

Teaching Scope: MBA Program, PHD Program, DBA Program

Year 2011- Year 2014 (FULL TIME)

 

Multimedia University (MMU)                                          

Faculty: Faculty of Management (FOM)

Position: Lecturer

Teaching Scope: BBA and MBA Program

Year 2011 (FULL TIME)

 

Multimedia University (MMU)                                                         

Faculty: Graduate School of Management (GSM)

Position: Adjunct Faculty 

Year 2014- Year 2015 (PART TIME)

 

International Islamic University Malaysia (IIUM)          

Faculty: Faculty of Economics and Management Sciences (KENMS)

Lecturer of BBA program

Area of Teaching:  Marketing Principles; International Marketing, Organizational Behavior, International Business

Year 2008- Year 2011 (PART TIME)        

 

Institute of Centre for Continuing Education-(ICCE) wholly owned subsidiary of IIUM Holdings Sdn.Bhd. (685146-P).

Lecturer of Executive Bachelor of Business Management and Executive Diploma in Business Administration

Area of Teaching:  Marketing Principles; Human Resources Management; Strategic Management

Year 2008- Year 2011(PART TIME)        

 

International Islamic University Malaysia (IIUM)           

Graduate Research Assistant 

Faculty: Faculty of Economics and Management Sciences

Department of Business administration.

Year 2008- Year 2011 (FULL TIME)

 

North South University (NSU)                                                         

Research Assistant (RA)

Year 2004- Year 2006 (FULL TIME)

 

ADMINISTRATIVE RESPONSIBILITIES AT FACULTY/ UNIVERSITY LEVEL

IQAC (Institutional Quality Assurance Cell) at North South University (NSU)                                                            

Position: Coordinator (Centre of Excellence for Learning and Teaching), 2019 -Ongoing

 

North South University (NSU)                                                            

Faculty: School of Business and Economics

Department of Marketing and International Business

Position: Department Research Chair, September 2016 -2018

 

International Islamic University Malaysia (IIUM)                                

Faculty: Faculty of Language and Management

Position: Head of Research

May 2014- June 2016 (FULL TIME)

 

International Islamic University Malaysia (IIUM)                         

Faculty: Faculty of Language and Management

Position: Member of Board of Studies under Bachelor of Tourism Planning And Hospitality Management (BTPHM)

February 2014- June 2016

 

Graduate School of Management, Multimedia University

Position: M.B.A Program Coordinator,

Date Start of Appointment: 1st February 2012

Date End of Appointment: 31st December 2013

 

Graduate School of Management, Multimedia University

Position: Member of Academic and Corporate Planning (ACP), Date Start of Appointment: 1st July 2012

Date End of Appointment: 30th December 2013

 

Graduate School of Management, Multimedia University

Position: Member of Research &Development (R&D), Date Start of Appointment: 1st February 2012, 

Date End of Appointment: 31st December 2013

Marketing Principles; Global Marketing, Internet Marketing, Consumer Behavior, Service Marketing; Marketing Research; Research Methodology

Organization Name: Academy of International Business (AIB)

Academy of International Business, 667 N Shaw Lane, Room 7, Eppley Center, East Lansing, MI 48824, USA

Membership Type: Academic

Member ID# 52862 

Effective Date: 17/6/2021

Expiration Date: 17 /6/2022

 

Organization Name: International Society for Development and Sustainability (ISDS)

ISDS LLC, Japan ; www.isdsnet.com 

Membership Type: Academic

Membership ID# M170169

Effective Date: 22/4/2017

 

Organization Name: The American Marketing Association (AMA)

311 S. Wacker Drive, Suite 5800; Chicago, IL 60606; Tel:(800)AMA-1150 or (312)542-9000; Fax:(312)542-9001.

Membership Type: Academic

Member ID# 03307365

Effective Date: 5/8/2015

Expiration Date: 5/31/2017

 

Organization Name: Asian Academy of Management (AMA)

Asian Academy of Management; School of Management, Universiti Sains Malaysia

Pulau Pinang, Office No: 04 - 653 2338

Membership Type: Academic/ Ordinary

Member ID# AAM086/2015/2017

Effective Date: 1/10/2015

Expiration Date: 30/10/2017

 

Organization Name: Asian Council of Science Editors (ACSE)

Contact: Awais Jabbar; Assistant Manager Membership; Asian Council of Science Editors; P.O. Box 126208, Deira, Dubai, UAE

Email: acse@theacse.com .

Membership Type: Academic

Effective Date: 30/5/2015

Expiration Date: 30/5/2016

 

Organization Name: EATAW (European Association for the Teaching of Academic Writing)

Position: Members

 

Organization Name: Management Education & Research Consortium Global (MERC Global)  (http://www.mercglobal.org/executive-board.html)

Overview: MERC Global is registered under the Society Registration Act 1860, Govt. of India

Position: Executive Board Members

Membership No: Member of Executive Board (2013-15)

 

Organization Name: Marketing Profs!  (http://www.marketingprofs.com/)

Position: Basic Members

Organization Name: Internet  Marketing Association

(http://imanetwork.org/)

Position: Basic Members

 

Services marketing, firms’ capability, B2B marketing and sustainability, B2B supply chain networks and luxury brand marketing