Center of Excellence in Higher Education
The First Private University in Bangladesh

Dr. Jashim Uddin Ahmed

Full Time Faculty

Professor  

Ph.D. in Management Sciences, University of Manchester Institute of Science and Technology (UMIST; currently The University of Manchester), UK 
MA in Management, Northumbria University, Newcastle, UK
MA in Marketing, Northumbria University, Newcastle, UK
Post Graduate Diploma in Strategic Marketing, University of Lincoln, UK 

Phone: +880-2-55668200, Ext: 1790
Email: jashim.ahmed@northsouth.edu, jashimahmed@hotmail.com
Office: North Academic Building (NAC) # 838 

Personal Website: https://drjashimuahmed.weebly.com

Google Scholar, ResearchGate, Linkedin, Scopus

Facebook: facebook.com/drjuahmed

Curriculum Vitae

PROFESSIONAL BIOGRAPHY AND PUBLICATION CREDENTIALS

Dr. Jashim Uddin Ahmed is a Professor of Management at North South University with concurrent appointments in the School of Business & Economics in the Department of Management.  

During his 19 years of teaching at NSU, he served in various capacities. Prof. Ahmed is the past Chairman of the Department of Management (2018-2023) and also served as an Acting Dean (2019-2020) at, the School of Business & Economics at North South University. In addition, he is the former Director of the BBA Program (2012-2013), at North South University. Before this, he worked at the same university as the Associate Director of the BBA Program from 2007 to 2008.

Prof. Ahmed has been awarded his Ph.D. in Management Sciences from The University of Manchester Institute of Science and Technology (UMIST, currently known as The University of Manchester), UK and he has achieved master's degrees both in Marketing and Management from the University of Northumbria, UK. He also studied at the University of Reading and the University of Lincoln, UK. He also serves as an ad-hoc referee of several top-ranked academic journals.

Prof. Ahmed is actively involved in research in his field. His research interests lie broadly within strategic management and contemporary issues in marketing and management. He has published over 150 research articles, book chapters, and case studies in reputed journals. He has published in highly ranked international journals including the International Journal of Physical Distribution & Logistics Management, Technological Forecasting & Social Change, Public Administration and Development, International Journal of Information Management, International Journal of Logistics Management, Australasian Journal of Information Systems, Society and Business Review, International Journal of Corporate Governance, International Journal of Consumer Studies, Journal of Internet Commerce, International Journal of Bank Marketing, International Marketing Review, Information Systems Frontiers, Critical Perspectives on International Business, Journal of Business Research and International Journal of Entrepreneurial Behavior & Research.

Prof. Ahmed is an expert on Asian and emerging markets business case writing; his extensive cases exceed 100 in number and cover diversified industries and sectors in over 35 different countries. His business case studies published in internationally reputed journals including Decision (Springer), Vision - The Journal of Business Perspective (Sage Publications), South Asian Journal of Business and Management Cases (Sage Publications), Global Business Review (Sage Publications), Asia-Pacific Journal of Management Research and Innovation (Sage Publications), Business Perspectives and Research (Sage Publications), Small Enterprise Research (Taylor & Francis), Journal of Operations and Strategic Planning (Sage Publications), Journal of Information Technology Teaching Cases (Sage Publications), FIIB Business Review (Sage Publications), Sage Business Cases (Sage Publications), and Asian Case Research Journal (World Scientific Publishing). Since 2016, precisely 43 of his cases have been published on one single online platform, Sage Business Cases, which is the highest number of cases published by one single author on the platform. One of the cases, ‘Dignitas: Planning for Death,’ has been enlisted in the Sage Business Cases Editors’ Choice Award in 2022. His articles and cases have been cited by 1907 scholars in Google Scholar (APRIL 2024).

Google Scholar Cite: 1907. [h-index 18; i10-index 37]     [Update: 25.04.2024]  

PUBLICATIONS - 2025  (Accepted & Forthcoming) 

CASE STUDIES – 2025

Ahmed, Jashim Uddin; Uddin, M.; Iqbal, M.; Sharif, R. and Ahmed, A. (2025). ‘Secondwife.com: Matrimonial Service on Web’, Sage Business Cases, (In Press), Sage  Publications. 

Ahmed, Jashim Uddin and Ahmed, A. (2025). ‘Taabu Ekduaria: A Rural Homestay Experience in Bangladesh’, Sage Business Cases, (Accepted), Sage Publications.

Ahmed, Jashim Uddin; Talukdar, A.; Ahmed, T. and Ahmed, A. (2025). ‘Blesolac cereal: Changing the Value Chain paradigm of infant meals in the Cameroonian market’, Sage Business Cases, (In Press), Sage Publications. 

Ahmed, Jashim Uddin (2025). ‘Sofia Tech: Driving Innovation through Engineering Excellence and IT Solutions in Tunisia’, Journal of Information Technology Teaching Cases (ISSN: 2043-8869), (Early Cite), Sage Publications. DOI: 10.1177/20438869241248197

Ahmed, Jashim Uddin; Gani, M.O. and Ahmed, A. (2025). ‘Elevating e-commerce dynamics: Optamizing ShopUp success in Bangladesh’, Sage Business Cases, (Accepted), Sage Publications. 

Ahmed, Jashim Uddin; Huda, S.S.M. and Ahmed, A. (2025). ‘Nurturing Empathy: The Extraordinary Narrative Behind The Restaurant of Mistaken Orders in Japan’, Sage Business Cases, (In Press), Sage Publications.

Ahmed, Jashim Uddin; Ahmed, A. Talukdar, A. and Anika, F.H. (2025). ‘Coral Wine: Underwater winery and experiential marketing in Croatia’, Sage Business Cases, (Accepted), Sage Publications.

 

PUBLICATIONS - 2024

JOURNAL ARTICLES – 2024

Hossain, M. A.; Akter, S.; Ahsan, M. F.; Ahmed, Jashim Uddin and Khan, S. (2024). ‘From caterpillar to butterfly: social media engagement of the socially excluded third-gender people in Bangladesh’, Information Systems Frontiers (ISSN: 1572-9419), (Early Cite), Springer, [ABDC-A, AJG/ABS–3]. DOI: 10.1007/s10796-023-10422-5.

Shareef, M. A.; Dwivedi, Y. K.; Hosain, S.; Giannakis, M. and Ahmed, Jashim Uddin (2024). ‘Entrepreneurial Ecosystem of Startup in the Developing World: Mechanism of Balanced Coexistence’, International Journal of Entrepreneurial Behavior & Research (ISSN: 1355-2554), (In Press), Emerald Publishing, [ABDC-B, AJG/ABS–3]. DOI:

Ahmed, Jashim Uddin; Islam, Q.T. and Ahmed, A. (2024). ‘Social enterprise marketing strategies' to achieving Sustainable Development Goals in an emerging economy: Lessons from emerging economies’, International Journal of Innovation and Sustainable Development, (ISSN: 1740-8830), Vol. 18(1/2), pp. 187-205, Inderscience, [AJG/ABS-1, Scopus]. DOI: 10.1504/IJISD.2024.135241.

Shareef, M. A., Das, R., Ahmed, Jashim Uddin, Mishra, A., Sultana, I., Rahman, M. Z. and  Mukerji, B. (2024). 'Mandatory adoption of technology: Can UTAUT2 model capture managers behavioral intention?', Technological Forecasting and Social Change (ISSN: 1873-5509), Vol. 200, pp. 1-16, Elsevier, [AJG/ABS-3, ABDC–A, Scopus], Article: 123087.

 

CASE STUDIES – 2024

Ahmed, Jashim Uddin; Chowdhury, M. H.; Talukdar, A. and Ahmed, A. (2024). ‘Treehotel: Forest Hospitality in Sweden’, SAGE Business Cases, (ISBN: 9781071925102), SAGE Publications. DOI: 10.4135/9781071925102.

Ahmed, Jashim Uddin; Ahmed, A.; Faroque, A.R. and Fatema, K. (2024). ‘Papers N Parcels: Fill the gap by an app – teenager created initiatives in courier service’, Journal of Information Technology Teaching Cases (ISSN: 2043-8869), (Early Cite), SAGE Publications, [Scopus]. DOI:10.1177/20438869221147309.

Ahmed, Jashim Uddin; Talukder, M. S.; Talukdar, A.; Ahmed, A. and Rifat, A. (2024). ‘Sheba.xyz: Codifying household service solutions using a digital platform’, Journal of Information Technology Teaching Cases (ISSN: 2043-8869), (Early Cite), SAGE Publications, [Scopus]. DOI: 10.1177/20438869231187666.

Ahmed, Jashim Uddin; Khan, M.M. and Ahmed, A. (2024). ‘Seawater-powered Waterlight: Social innovation for an indigenous community’, SAGE Business Cases, (ISBN: 9781071938515), SAGE Publications. DOI: 10.4135/9781071938515.

Ahmed, Jashim Uddin; Ahmed, A.; Mazid, T. S. and Sarker, S. A. (2024). ‘AgroCenta: Connecting smallholder farmers through digital distribution platform’, SAGE Business Cases, (ISBN: 9781071928028), SAGE Publications. DOI: 10.4135/9781071928028.

Ahmed, Jashim Uddin; Ahmed, A. and Mazid, T.S. (2024). ‘Kirana: Customer centric e-grocery retailing service in Nepal’, SAGE Business Cases, (ISBN: 9781071924655), SAGE Publications. DOI: 10.4135/9781071924655.

Ahmed, Jashim Uddin; Ahmed, A.; Mazid, T.S. and Gani, M.O. (2024). ‘Chari: a FMCG B2B platform with incorporation of Fintech, Journal of Information Technology Teaching Cases (ISSN: 2043-8869), (Early Cite), SAGE Publications, [Scopus]. DOI: 10.1177/2043886923116360.

Ahmed, Jashim Uddin; Moniea, H.M. and Ahmed, A. (2024). ‘Dubai Camel Hospital: Finding Room for Growth’, SAGE Business Cases, (ISBN: 9781071920275), SAGE Publications. DOI: 10.4135/9781071920275

Ahmed, Jashim Uddin; Anika, F.H. and Ahmed, A. (2024). ‘LEGO Braille Bricks: Learning with Fun into the Future’, SAGE Business Cases, (ISBN: 9781071920626). SAGE Publications. DOI: 10.4135/9781071920626

 

BOOK CHAPTERS (REFEREED) - 2024

Ahmed, Jashim Uddin; Ahmed, A.; Gani, M.O. and Iqbal, S. (2024). ‘Costa Rican small business moving towards sustainable future: A case of Varcli Pinares’, In: Goel, R., Singh, T., Rahman, M. and Baral, S.K. (Eds.), Sustainable Approaches to Poverty Alleviation: Revisiting the Dimensions of Poverty, (ISBN:  XXXXXX), Emerald Publishing, DOI:

Ahmed, Jashim Uddin; A Moniea, H.M.; Ahmed, A.; and Faroque, A.R. (2024). ‘Bhoomi Diapers: Creating Eco-Friendly Products’, In: Neesham, C., Sustainability Management: A Systems Approach, (ISBN:  XXXXXX), Sage publications, DOI:

 

PUBLICATIONS - 2023  

JOURNAL ARTICLES - 2023 

Ahmed, Jashim Uddin; Hasan, M.K.; Islam, Q.T.; Uddin, M.J.; Faroque, A.R. and Chowdhury, M.H.K. (2023). ‘CSR in major European Football Leagues in the age of COVID-19: Financial Vulnerability, Mental Health and Domestic Violence’, Society and Business Review (ISSN: 1746-5680), Vol. 18(4), pp. 439-462, Emerald Publishing, [ABDC–B, AJG/ABS–2, Scopus]. DOI:  10.1108/SBR-05-2022-0152. 

Shareef, M. A.; Ahmed, Jashim Uddin; Giannakis, M., Dwivedi, Y.K. Kumar, V.; Butt, I. and Kumar, U. (2023). ‘Machine autonomy for rehabilitation of elderly people: A trade-off between machine intelligence and consumer trust’ Journal of Business Research (ISSN: 0148-2963), Vol. 164, Elsevier. [ABDC–A, AJG/ABS–3]. DOI: https://www.sciencedirect.com/science/article/pii/S0148296323003193

Ahmed, Jashim Uddin; Islam, Q.T.; Ahmed, A. and Amin, S.B. (2023). ‘Extending resource value-based circular economy business model in emerging economies: Lessons from India’, Business Perspectives and Research, (ISSN: 2278-5337), Vol. 11(2), pp. 309-321, SAGE Publications, [ABDC–C, ABS-1, Scopus]. DOI: 10.1177/22785337211070363.

 

PROCEEDINGS – 2023

Uddin, M. J., Ahmed, F. U., Teh, P. L. and Ahmed, Jashim Uddin (2023). ‘Human Resource Practices for Addressing Inequality’, Academy of Management Proceedings, 2023(1), 17360. Briarcliff Manor, NY 10510: Academy of Management. DOI: 10.5465/AMPROC.2023.17360.

 

CASE STUDIES – 2023

Ahmed, Jashim Uddin; Talukdar, A; Faroque, A.R. and Ahmed, A. (2023). Cookups.com: An Entrepreneurial Initiative Linking Home Kitchens to Consumers’, Journal of Information Technology Teaching Cases (ISSN: 2043-8869), Vol. 13(1), pp. 88-96, SAGE Publications, [Scopus]. DOI: 10.1177/20438869221094043.

Ahmed, Jashim Uddin; Siddiqui, S.; Ahmed, A. and Sharif, R. (2023). ‘Netflix: Subscription-based video on demand channel operations in Bangladesh’, Emerging Economies Cases Journal (ISSN: 2516-6042), Vol. 5(1), pp. 15-22, SAGE Publications. DOI: 10.1177/25166042231172892.

Ahmed, Jashim Uddin; Ahmed, A.; Uddin, M.J. and Fatema, K. (2023). ‘White Label Fragrances: Struggles of small business in Botswana’, Journal of Operations and Strategic Planning (ISSN: 2516-600X), Vol. 6(1), pp. 93-102, SAGE Publications. DOI: 10.1177/2516600X231172266.

Ahmed, Jashim Uddin; Talukdar, A. and Ahmed, A. (2023). ‘Dignity Kitchen: Social enterprise for differently abled people in the labour market’, SAGE Business Cases (ISBN:9781529611564), SAGE Publications. DOI: 10.4135/9781529611564.

Ahmed, Jashim Uddin; Rahman, U. and Ahmed, A. (2023). Border Angels: Legal and Humanitarian Support for US-Mexican Border Migrants’, SAGE Business Cases (ISBN:9781529611397), SAGE Publications. DOI: 10.4135/9781529611397.

Ahmed, Jashim Uddin; Rahman, U.; Ahmed, A. and Sharif, R. (2023). ‘Marketing Strategies for the UK-Based Online Fashion Retailer Boohoo’, SAGE Business Cases (ISBN:9781529611410), SAGE Publications. DOI: 10.4135/9781529611410.

Ahmed, Jashim Uddin; Huda, S.S.M.; Uddin, M.J.; Ahmed, A.; Sharif, R. (2023). ‘Smart Retail at Algramo: Addressing environmental issues competitively’, Journal of Information Technology Teaching Cases (ISSN: 2043-8869), Vol. 13(2), pp. 216-221, SAGE Publications, [Scopus]. DOI: 10.1177/20438869221133129.

Ahmed, Jashim Uddin; Ahmed, A.; Talukdar, A.; Sharif, R. and Jahangir, Z. (2023). ‘Innovation strategy in retail: The unstaffed digital supermarkets at LIFVS’, Journal of Information Technology Teaching Cases (ISSN: 2043-8869), Vol. 13(2), pp. 175–181, SAGE Publications, [Scopus]. DOI: 10.1177/20438869221109844.

Ahmed, Jashim Uddin; Talukdar, A.; Khan, M.M.; Sharif, R. and Ahmed, A. (2023). ‘Flutterwave – A digital payment solution in Nigeria’, Journal of Information Technology Teaching Cases (ISSN: 2043-8869), Vol. 13(1), pp. 50-57, SAGE Publications, [Scopus]. DOI: 10.1177/20438869211063210.

 

BOOK CHAPTERS (REFEREED) - 2023

Ahmed, Jashim Uddin; Ahmed, A.; Uddin, M.J. and Islam, Q.T. (2023). ‘Safepad: Reusable sanitary pads - Managing the Dynamics of Technology in Modern Day Society’, In: Singh, T., Goel, R., Sotto, J.A. (Eds.), Sustainable Technology for Society 5.0: Case Studies, Examples, and Advanced Research Findings, (ISBN 9781032426686), pp. 73-85. Taylor & Francis, DOI: 10.1201/9781003365525-7.

Islam, Q.T., Ahmed, Jashim Uddin and Sayed, A. (2023). ‘Digitization and Integration of Sustainable Development Goals (SDGs) in Emerging Economies’, In: Islam, Q.T., Goel, R., Singh, T. (Eds.), Fostering Sustainable Businesses in Emerging Economies: The Impact of Technology, (Chapter 2), pp. 23-38. Emerald Publishing, DOI: 10.1108/978-1-80455-640-520231002.

 

PUBLICATIONS - 2022  

Ahmed, Jashim Uddin; Talukdar, N.; Khan, M.M. and Ahmed, A. (2022). ‘'57 Chocolate: Entrepreneurial Initiatives to Revive Ghana’s Chocolate Market’, Journal of Operations and Strategic Planning (ISSN: 2516-600X), Vol. 5(1), pp. 93-102, SAGE Publications. DOI: 10.1177/2516600X221100911. 

Ahmed, Jashim Uddin; Iqbal, R.; Islam, Q. T.; Gazi, M. A.; and Ahmed, A. (2022). ‘P&O Cruises: The Case of Pursuing Sustainability Goal’, Asia-Pacific Journal of Management Research and Innovation, (ISSN: 2319-510X), Vol. 18(1/2), pp. 78-87, SAGE Publications. DOI: 10.1177/2319510X221136693.    

Butt, I.; Ul-Haq, S.; Shareef, M.A.; Chowdhury, A.H. and Ahmed, Jashim Uddin (2022). ‘Ethical reputation and retail bank selection: A sequential exploratory mixed-methods study in an emerging economy’, International Journal of Bank Marketing (ISSN: 0265-2323), Vol. 40(7), pp. 1526-1554, Emerald Publishing, [ABDC–A, ABS-1, Scopus], DOI: 10.1108/IJBM-03-2021-0104. 

Ahmed, Jashim Uddin; Islam, Q.T.; Ahmed, A. and Iqbal, S. (2022). ‘L'île Flottante: Ivory Coast's Eco-Friendly Sustainable Floating Island Resort’, Small Enterprise Research (ISSN: 1321-5906), Vol. 29(2), 190-198, [ABDC–C, Scopus], Taylor & Francis. DOI: 10.1080/13215906.2022.2089909. 

Ahmed, Jashim Uddin; Zabir, F.; Islam, Q.T.; Gazi, M.A. and Ahmed, A. (2022). ‘Alcor: Death Care through Cryonics (Service after Death)’, Journal of Operations and Strategic Planning (ISSN: 2516-600X), Vol. 5(1), pp. 82-92, SAGE Publications. DOI: 10.1177/2516600X221084790.

Sharif, M.A.; Dwivedi, Y.K.; Ahmed, Jashim Uddin; Kumar, U. and Rafeed, M. (2022). ‘Stakeholders Conflict and Private-Public Partnership Chain (PPPC): Supply Chain of Perishable Product’, International Journal of Logistics Management, (ISSN: 0957-4093), Vol. 33(4), pp. 1218-1245, Emerald Publishing, [ABDC–A, ABS–2, Scopus]. DOI: 10.1108/IJLM-12-2020-0486.

Ahmed, Jashim Uddin; Sharif, R.; Islam, Q.T. and Ahmed, A. (2022). ‘Harnessing Emerging Digital Technologies: DataNet Operations in eSwatini’, Journal of Information Technology Teaching Cases (ISSN: 2043-8869), Vol. 12(1), pp. 79-87, [Scopus], SAGE Publications. DOI: 10.1177/2043886921993136.

Butt, I.; Mukerji, B.; Shareef, M.A.; Ahmed, Jashim Uddin and Huda, S.S.M. (2022) ‘Effect of Trust on e-Shopping Adoption - An Emerging Market Context’, Journal of Internet Commerce, (ISSN: 1533-2861), Vol. 21(3), pp. 320-340, Taylor & Francis, [ABDC–B, Scopus]. DOI: 10.1080/15332861.2021.1927436. 

Faroque, A.F.; Sultana, H.; Ahmed, Jashim Uddin; Ahmed, F. and Rahman, M. (2022). ‘The standalone and resource-bundling effects of government and nongovernment export assistance on early internationalizing firms’ performance’, Critical Perspectives On International Business, (ISSN:1742-2043), Vol. 18(3), pp. 411-442, Emerald Publishing, [ABDC–B, ABS-2, Scopus]. DOI: 10.1108/cpoib-06-2020-0076. 

Ahmed, Jashim Uddin; Islam, Q.T. and Ahmed, A. (2022). ‘Menstrual Hygiene Products as a Basic Need: What can Scotland’s Action Campaign teach about improving public health worldwide?’, SAGE Business CasesSAGE Publications. DOI: 10.4135/9781529795370.

Ahmed, Jashim Uddin; Alam, S.R.; Islam, Q.T. and Ahmed, A. (2022). ‘‘Kaldi’s Coffee: Can Ethiopia’s premier coffee shop continue to grow?”, SAGE Business Cases, SAGE Publications. DOI: 10.4135/9781529796452.

Jashim Uddin Ahmed; Mazid, T.; Ahmed, A.; Mim, K.P. and Khan, M.M. (2022). ‘Rescuing Childhood: What Indian NGO Leaders Can Learn From Bachpan Bachao Andolan’, SAGE Business CasesSAGE PublicationsDOI: 10.4135/9781529797107.

Ahmed, Jashim Uddin; Talukdar, A.; Khan, M.M. and Ahmed, A. (2022). ‘MiStay: Web-based Hourly Hotel Accommodation Service’, Journal of Information Technology Teaching Cases (ISSN: 2043-8869), Vol. 12(2), pp. 215-222, SAGE Publications, [Scopus]. DOI: 10.1177/20438869211053015

Ahmed, Jashim Uddin; Morshed, T.B.; Talukder, M.S.; Islam, Q.T. and Ahmed, A. (2022). ‘Helium Health: Data-Driven Healthcare Service in Nigeria’, SAGE Business Cases, SAGE Publications. DOI: 10.4135/9781529780727.

Ahmed, Jashim Uddin; Islam, Q.T.; Islam, S.; Ahmed, A. and Mim, K.P. (2022). ‘Last-mile Drone Delivery: Is Wing’s Business Model Sustainable?’, SAGE Business CasesSAGE Publications. DOI: 10.4135/9781529780451.

Ahmed, Jashim Uddin; Akhi, A.A; Faroque, A.R.; Ahmed, A. and Iqbal, S. (2022). ‘Dignitas: Planning for Death’, SAGE Business CasesSAGE Publications. DOI: 10.4135/9781529771695.

Ahmed, Jashim Uddin; Rahman, U.; Faroque, A.R.; Anika, F.H. and Ahmed, A. (2022). ‘Médecins Sans Frontières: Beyond Borders’, SAGE Business CasesSAGE Publications. DOI:  10.4135/9781529773354.

Ahmed, Jashim Uddin; Faroque, A.R.; Tarannum, T.; Islam, Q.T.; and Ahmed, A. (2022). ‘Blue Train: Developing a marketing approach for the South African luxury rail travel experience’, SAGE Business Cases, SAGE Publications. DOI: 10.4135/9781529774122.

Ahmed, Jashim Uddin; Faroque, A.R.; Islam, Q.T.; Uddin, M.J. and Sultana, H. (2022). ‘Beautification of Death: A Case Study of Green Oasis Coffins (Made) in Bangladesh’, In: Bhattacharyya, J., Balaji, M.S., Jiang, Y., Azer, J., Hewege, C. (Eds.), Socially Responsible Consumption and Marketing in Practice - Collection of Case Studies, (Chapter 17), pp. 275-289, Springer Singapore. DOI: 10.1007/978-981-16-6433-5. 

 

PUBLICATIONS - 2021 

Ahmed, Jashim Uddin; Islam, Q.T.; Ahmed, A.; Faroque, A.R. and Uddin, M.J. (2021). ‘Corporate social responsibility in the wake of COVID-19: Multiple cases of social responsibility as an organizational value’, Society and Business Review (ISSN: 1746-5680), Vol. 16(4), pp. 496-516, Emerald Publishing, [ABDC–B, ABS–2, Scopus], DOI: 10.1108/SBR-09-2020-0113. [Lead Article].  

Faroque, A.F.; Kuivalainen, O.; Ahmed, Jashim Uddin; Rahman, M.; Roy, H.; Ali, Y. and Mostafiz, M.I. (2021). ‘Performance implications of export assistance: The mediating role of export entrepreneurship’, International Marketing Review, (ISSN: 0265-1335), Vol. 38(6), pp.  1370-1399, Emerald Publishing, [ABDC-A, ABS-3, Scopus]. DOI: 10.1108/IMR-07-2020-0141.

Ahmed, Jashim Uddin; Talukder, N; Ahmed, A. and Chowdhury, M.H. (2021). ‘Challenges Faced by Small Enterprises in Bangladesh: The Case of JNA Pulp paper business’, Small Enterprise Research (ISSN: 1321-5906), Vol. 28(1), pp. 85-82, Taylor & Francis, [ABDC-C, Scopus]. DOI: 10.1080/13215906.2021.1872686. 

Ahmed, Jashim Uddin; Islam, Q.T. Meem, U.H. and Ahmed, A. (2021). ‘Mothers Delivery Kit: Antenatal Care Innovation in West Africa’, Emerging Economies Cases Journal (ISSN: 2516-6042), Vol. 3(2), Forthcoming, SAGE Publications.

Islam, M.S.; Uddin, M.J; Shi, P.; Sharif, T. and Ahmed, Jashim Uddin (2021). ‘Exploring shippers’ motivations to adopt collaborative truck-sharing initiatives’, International Journal of Physical Distribution & Logistics Management (ISSN: 0960-0035), Vol. 51(5), 528-550, Emerald Publishing, [ABDC-A, Scopus], DOI: 10.1108/IJPDLM-10-2019-0303.

Ahmed, Jashim Uddin; Talukder, N.; Alam, S.R.; Ahmed, A. and Faroque, A.R.  (2021). ‘Rescue Mission in the Tham Luang Nang Non Cave, Thailand’, SAGE Business Cases, (eISBN: 9781529758122), SAGE Publications. DOI: 10.4135/9781529758122.

Ahmed, Jashim Uddin; Faroque, A.R.; Jannat, U.M.; Anika, F.H. and Majid, M.A. (2021). ‘Khan’s Kitchen: Feeding the City Dwellers’, SAGE Business Cases, (eISBN: 9781529763300), SAGE Publications. DOI: 10.4135/9781529763300

Ahmed, Jashim Uddin; Tarannum, T.; Faroque, A.R.; Ahmed, A. and Mim, K.P. (2021). ‘Luxeria: Nigeria’s Premium Brand of Wine and Spirits’, SAGE Business Cases, (eISBN:  9781529763782), SAGE Publications. DOI: 10.4135/9781529763782

Agrawal, G.; Chhikara, R.; Garg; R. and Ahmed, Jashim Uddin (2021). ‘Pepperfry: Challenges Ahead in the Growing Competition of Indian Home Furnishing Market’, SAGE Business Cases, (eISBN: 9781529754858), SAGE Publications. DOI: 10.4135/9781529754858.

Ahmed, Jashim Uddin; Tarannum, T.; Uddin, M.J; Mim, K.P. and Ahmed, A. (2021). Miguel Caballero: Marketing Strategy of Colombian Bulletproof Fashion Brand’, FIIB Business Review, (ISSN: 2319-7145), Vol. 10(2), pp. 102-113. SAGE Publications, [Scopus]. DOI: 10.1177/2319714520988833

 

PUBLICATIONS 2020 

Ahmed, Jashim Uddin; Hasan, K.M.; Hossain, M.A.; Uddin, M.J.; and Noor, R.I. (2020). ‘Managing Stakeholder Emotions and Cultural Differences during Crisis: Lessons from Four Different Countries’, International Journal of Work Organisation and Emotion (ISSN: 1740-8946), Vol. 11(2), pp. 120-139, Inderscience, [ABDC-B, Scopus], DOI: 10.1504/IJWOE.2020.10031500.

Uddin, M.J; Hossain, F.; Fujimoto, Y. and Ahmed, Jashim Uddin (2020). ‘Do public sector organizations ensure labor ethics? Perspectives from ethics and workplace spirituality in Bangladesh’s garment sector’, Public Administration and Development (ISSN: 1099-162X), Vol. 40(3), pp. 168-178, John Wiley, [ABDC–A, Scopus], DOI: 10.1002/pad.1874.

Talukder, M.S.; Sorwar, G.; Bao, Y.; Ahmed, Jashim Uddin and Palash, A.S. (2020). ‘Predicting Antecedents of Wearable Healthcare Technology Acceptance by Elderly: A Combined SEM-Neural Network Approach’, Technological Forecasting & Social Change (ISSN: 0040-1625), Vol. 150, pp. 1-13, Elsevier, [ABDC–A, Scopus], DOI: 10.1016/j.techfore.2019.119793.

Ahmed, Jashim Uddin; Gazi, M.A.; Iqbal, R.; Islam, Q.T. and Talukder, N. (2020). ‘Value Co-creation through Social Innovation in Healthcare: A Case of WE CARE Solar’, World Journal of Entrepreneurship, Management and Sustainable Development, (ISSN: 2042-5961), Vol. 16(4), pp. 341-357, Emerald Publishing. DOI: org/10.1108/WJEMSD-03-2020-0024

Ahmed, Jashim Uddin; Ahmed, A.; Talukder, N.; Sultana, I. and Anika, F.H. (2020). ‘Haldiram's in India’, Journal of Operations and Strategic Planning (ISSN: 2516-600X), Vol. 3(2), pp. 240-256, SAGE Publications, DOI: org/10.1177/2516600X20968966

Ahmed, Jashim Uddin; Mazid, T.; Ahmed, A. and Anika, F.H. (2020). ‘The Bankruptcy of Jet Airways in India’, IIUM Journal of Case Studies in Management, (ISSN: 2710-7175), Vol. 11(2), pp. 23-37, IIUM Press. 

Ahmed, Jashim Uddin; Siddiqui, S.; Ahmed, A. and Mim, K.P. (2020). ‘Lifeline Express: Hospital Train in Rural India’, Emerging Economies Cases Journal (ISSN: 2516-6042), Vol. 2(2), 1-17(Early Cite), SAGE Publications. DOI: 

Ahmed, Jashim Uddin; Faroque, A.R.; Ahmed, A.; Anika, F.H.; and Mamun, H.A. (2020). ‘Hvalur hf: Commercial Hunter of Whales!’ Journal of Operations and Strategic Planning (ISSN: 2516-600X), Vol. 3(1), pp. 99-106, SAGE Publications. DOI: 10.1177/2516600X20927510. 

Ahmed, Jashim Uddin; Talukder, N. and Ahmed, A. (2020). ‘Infrastructure Development Company Limited Solar Home System Program: A Sustainable Solution for Energizing Rural Bangladesh’, South Asian Journal of Business and Management Cases, (ISSN: 2277-9779), Vol. 9(2), pp. 219-236, SAGE Publications, [Scopus], DOI: 10.1177/2277977920905305

Ahmed, Jashim Uddin; Ahmed, A.; Tinne, W.; Ahmed, S. and Moumita, M. R. (2020). ‘Orbis International: Fight Against Global Blindness’, SAGE Business Cases, (eISBN: 9781529715835), SAGE Publications. DOI: 10.4135/9781529715835. 

Ahmed, Jashim Uddin; Ahmed, A. and Tinne, W. Shahan (2020). ‘SheTaxis: Women on Wheels’, SAGE Business Cases, (eISBN: 9781526496317), SAGE Publications. DOI: 10.4135/9781526496317

Ahmed, Jashim Uddin; Mazid, T. and Ahmed, A. (2020). ‘Argos: Revolution in the Non-Food Retailing’, SAGE Business Cases, (eISBN: 9781529713169), SAGE Publications. DOI:  10.4135.9781529713169. 

Ahmed, Jashim Uddin; Ahmed, A.; Suhaila, S. and Majid, M. A. (2020). ‘Bashundhara Baby Diaper Marketing Strategies in Bangladesh’, Business Perspectives and Research, (ISSN: 2278-5337), Vol. 8(2), pp. 308-323, SAGE Publications, [ABDC–C, Scopus], DOI: 10.1177/2278533719887459.  

Ahmed, Jashim Uddin; Ananya, A.T.; Mim, K.P.; Ahmed, A. and Iqbal, Sarika (2020). ‘Barbie in a Wheelchair: Mattel’s Respect to Customer Voice.’, FIIB Business Review, (ISSN: 2319-7145), Vol. 9(3), pp. 181-186, SAGE Publications, [Scopus], DOI: 10.1177/2319714520914210.  

Ahmed, Jashim Uddin; Begum, F.; Ahmed, A.; and Talukder, N. (2020). ‘A Blessing inside a Calamity: Baladna Food Industries in Qatar’, International Journal of Management and Enterprise Development, (ISSN: 1741-8127), Vol. 19(3), pp. 203-216, Inderscience, [Scopus], DOI: 10.1504/IJMED.2020.10030589.  

 

PUBLICATIONS 2019                                                                                                             

Ahmed, Jashim U.; Talukder, N.; Ahmed, A; Hoque, M.T. (2019). ‘Sustainable Energy Solutions: Akon Lighting Africa’, Decision, (ISSN: 0304-0941), Vol. 46(3), pp. 253-266. Springer, DOI: 10.1007/s40622-019-00220-x.

Ahmed, Jashim Uddin; Sultana, H.; Ahmed, A. and Chhikara, R. (2019). Natura Siberica: Challenging Entry in Organic Cosmetics Business’, Journal of Operations and Strategic Planning (ISSN: 2516-600X), Vol. 2(2), pp. 163-177, SAGE Publications, DOI: 10.1177/2516600X19886221.

Ahmed, Jashim Uddin; Ahmed, A.; Hoque, M.T.; Majid, M.A. and Chhikara, R. (2019). ‘Women Entrepreneurs Fast Food Business: A Case Study on Challenging Social Prejudice through Entrepreneurship’, Small Enterprise Research (ISSN: 1321-5906), Vol. 26(3), pp. 307-319, Taylor & Francis, DOI: 10.1080/13215906.2019.1671216. [ABDC–C, Scopus].  

Ahmed, Jashim Uddin; Rahanaz, Maliha and Siddique, Rubaiyat-i- (2019). ‘Friendship Floating Hospitals: Healthcare for the Riverine People of Bangladesh.’ Journal of Developing Societies(ISSN: 0169-796X), Vol. 35(1), pp. 175-194, SAGE Publications, [Scopus]. 

Shareef, M.A.; Raman, R.; Baabdullah, A.; Mahmud, R.; Ahmed, Jashim Uddin; et al. (2019). ‘Public Service Reformation: Relationship Building by Mobile Technology’, International Journal of Information Management, (ISSN: 0268-4012), Vol. 49, pp. 217-227. Elsevier, Country: UK. [ABDC–A*, Scopus].  

Islam, S.; Shi, Y.; Ahmed, Jashim U.; and Uddin, M.J. (2019). ‘Minimization of Empty Container Truck Trips: Insights into Truck-sharing Constraints’, International Journal of Logistics Management, (ISSN: 0957-4093), Vol. 30(2), pp. 641-662, Emerald Publishing, [ABDC–A, ABS–2, Scopus]. DOI: 10.1108/IJLM-08-2018-0191.

Ahmed, Jashim Uddin; Ahmed, S.; Ahmed, A. and Majid, M.A. (2019). ‘Caring Vision: Fighting Against Blindness in Bangladesh’, FIIB Business Review, (ISSN: 2319-7145), 8(1), pp. 17-24, SAGE Publications, [Scopus]. DOI: 10.1177/2319714519831545.

Ahmed, Jashim Uddin; Khan, M.M.; Sultana, Ishrat; Ahmed, A. and Begum, F. (2019). ‘Ryanair: A Low-cost Business Model in the European Airline Industry’, SAGE Business Cases, (eISBN: 9781526466846), SAGE Publications, DOI: 10.4135/9781526466846. 

Ahmed, Jashim Uddin; Tinne, W. Shahan; and Ahmed, A. (2019). ‘Pathao: An Emerging Motorcycle-Ride Service in Bangladesh’, SAGE Business Cases, (eISBN: 9781526462718), SAGE Publications, USA. DOI: 10.4135/9781526462718.

Ahmed, Jashim Uddin; Majid, M.A.; and Ahmed, A. (2019). ‘Nokia 3310: Welcome Back!’, SAGE Business Cases, (eISBN: 9781526461001), SAGE Publications, DOI: 10.4135/9781526461001.  

Ahmed, Jashim Uddin; Uddin, M. Jasim; and Al-Amin, M. (2019). ‘Application of Structuration Theory in the Context of ICT: The Case of DESH Microfinance in Bangladesh’, International Journal of Business Continuity and Risk Management, (ISSN: 1758-2172), Vol. 9(3), pp. 187-198,  Inderscience, DOI: 10.1504/IJBCRM.2019.10020145

PUBLICATIONS 2018 

Ahmed, Jashim Uddin; Tinne, W. Shahan; Al-Amin, M. and Rahanaz, Maliha (2018). ‘Social Innovation and SONO Filter for Drinking Water’, Society and Business Review (ISSN: 1746-5680), Vol. 13(1), 15-26, Emerald Publishing, Country: United Kingdom. DOI: 10.1108/SBR-08-2017-0060.

Ahmed, Jashim Uddin; Sultana, H.; Jahan, N. and Nisha, N. (2018). ‘Achieving a Competitive Edge through  Merger: Evidence from Telecoms Industry of Bangladesh’, International Journal of Strategic Business Alliances, (ISSN: 1756-6452), Vol. 6(3), 166-180,  Inderscience, Country: United Kingdom.

Ahmed, Jashim Uddin; Sultana, H.; and Khan, M. M. (2018). ‘Saudi Aramco: A Blend between Profit and Politics’, FIIB Business Review, (ISSN: 2319-7145), Vol. 7(2), 88-99, SAGE Publications, Country: United Kingdom. DOI: 10.1177/2319714518785324.

Ahmed, Jashim Uddin; Sultana, H. and Ahmed, A. (2018). ‘Patanjali Ayurved Invades India’, Decision, (ISSN: 0304-0941), Vol. 45(1), 75-91, Springer, Country: United Kingdom. DOI: 10.1007/s40622-018-0176-x.

Ahmed, Jashim Uddin and Ahmed, A. (2018). Cocola Noodle Marketing Strategy in Bangladesh.’ Sage Business Cases, (eISBN: 9781526441713), SAGE Publications, Country: USA. DOI: 10.4135/9781526441713.

Ahmed, Jashim Uddin and Ahmed, A. (2018). ‘Foodpanda: Changing the Way Bangladeshis Eats Meals’, Sage Business Cases, (eISBN: 9781526444561), SAGE Publications, Country: USA. DOI: 10.4135/9781526444561.

Ahmed, Jashim Uddin; Linda, Israt J. and Majid, M.A. (2018). ‘Royal FloraHolland: Strategic Supply Chain of Cut Flowers Business’, SAGE Business Cases, (eISBN: 9781526461919), SAGE Publications, Country: USA. DOI: 10.4135/9781526461919.

Ahmed, Jashim Uddin; and Ahmed, A. (2018). ‘Agrani Doer Banking: Agent Banking Business in Bangladesh’, Business Perspectives and Research, (ISSN: 2278-5337), Vol. 6(2), 154-164. SAGE Publications, Country: United Kingdom. DOI: 10.1177/2278533718765532.  

Ahmed, Jashim Uddin; Ahmed, A.; Begum, F.; Majid, M.A.; and Kabir, G. (2018). ‘Bangladesh’s dynamic toilet soap market: The case of Keya’, South Asian Journal of Business and Management Cases, (ISSN: 2277-9779), Vol. 7(2), 156-164, SAGE Publications, Country: USA. DOI: 10.1177/2277977918784140. 

PUBLICATIONS 2017

Ahmed, Jashim Uddin; and Tinne, W. Shahan (2017). ‘ASA: Cost-effective and Sustainable Microfinance Model NGO in Bangladesh.’ South Asian Journal of Business and Management Cases, (ISSN: 2277-9779), Vol. 6(2), pp. 167-175, SAGE Publications, Country: United Kingdom. DOI: 10.1177/2277977917730445.

Ahmed, Jashim Uddin and Faroque, Anisur R. (2017). Swadeshi: The Strategic Collaborative Approach between Eight Competitors in the Fashion Industry’, Journal of Strategic Contracting and Negotiation, (ISSN: 2055-5636), Vol. 3(1), pp. 20-37, SAGE Publications, Country: USA. DOI:10.1177/2055563617718476.

Ahmed, Jashim Uddin; Ashikuzzaman, N. M.; Mahmud, Aditi, M. (2017). ‘Social Innovation in Education: BRAC Boat Schools in Bangladesh’, Journal of Global Entrepreneurship Research’, (ISSN: 2251-7316), Vol. 7(20), 1-14, Springer, Country: United Kingdom. DOI: 10.1186/s40497-017-0077-z.

Hossain, A.; Hasan, M.; Chan, C.; and Ahmed, Jashim Uddin (2017). ‘Predicting User Acceptance and Continuance Behaviour Towards Location-based services: The Moderating Effect of Facilitating Conditions on Behavioural Intention and Actual Use’, Australasian Journal of Information Systems, (ISSN: 1326-2238), Vol. 21, pp. 1-22, ACS Digital Library, Country: Australia. DOI: 10.3127/ajis.v21i0.1454.

Ahmed, Jashim Uddin; Sultana, H.; and Faroque, Anisur R. (2017). ‘Eastern Housing Limited: Marketing Strategy of Real Estate Company in Bangladesh’, Vision - The Journal of Business Perspective, (ISSN: 0972-2629), Vol. 21(1), pp. 86-92, SAGE Publications, Country: United Kingdom. DOI:10.1177/0972262916686630.  

Ahmed, Jashim Uddin (2017). ‘Apex Footwear Limited: Successful Footwear Marketing in Bangladesh’. SAGE Business Cases, (ISBN: 9781473997820), SAGE Publications, Country: USA. DOI: 10.4135/9781473997820.

Ahmed, Jashim Uddin; Iqbal, Mehree; Idris, S.; and Chowdhury, K. M. Khan (2017). ‘Royal Tiger: Energy Drink Marketing Strategy in Bangladesh’, SAGE Business Cases, (ISBN: 9781473994607), SAGE Publications, Country: USA. DOI: 10.4135/9781473994607.  

Ahmed, Jashim Uddin (2017). ‘HungryNaki: Challenges of An Emerging Online Food Delivery Service in Bangladesh’, SAGE Business Cases, (ISBN: 9781526409997), SAGE Publications, Country: USA. DOI: 10.4135/9781526409997.  

Ahmed, Jashim Uddin; and Malik, Adina (2017). ‘Bengal Tiger Agro Industries Limited: Challenges in Family Business’, SAGE Business Cases, (ISBN: 9781526407399), SAGE Publications, Country: USA. DOI: 10.4135/9781526407399.

Ahmed, Jashim Uddin (2017). ‘Desh Metal Industries Ltd.: Supply Chain Success and Challenges of the Omega Ceiling Fan’, SAGE Business Cases, (ISBN: 9781526411211), SAGE Publications, Country: USA. DOI: 10.4135/9781526411211.

Ahmed, Jashim Uddin; Shimul, M. A. Sadat; and Hossain, Shahid (2017). ‘Azad Products (Pvt.) Ltd.: New Challenges Ahead’, Business Perspectives and Research, (ISSN: 2278-5337), Vol. 5(1), pp. 1-10, SAGE Publications, Country: United Kingdom. DOI: 10.1177/2278533716671634.

Ahmed, Jashim Uddin; and Tinne, W. Shahan (2017). ‘Grameen UNIQLO: Social Business Initiatives in Bangladesh.’ SAGE Business Cases, (eISBN: 9781526426710), SAGE Publications, Country: USA. DOI: 10.4135/9781526426710.

Ahmed, Jashim Uddin (2017). ‘Western Marine Shipyard Limited: A New Horizon of Shipbuilding in Bangladesh’, SAGE Business Cases, (eISBN: 9781526426697), SAGE Publications, Country: USA. DOI: 10.4135/9781526426697.

Ahmed, Jashim Uddin; and Rahman, M. S. (2017). ‘The Rise and Fall of Citycell in Bangladesh’, SAGE Business Cases, (eISBN: 9781526427182), SAGE Publications, Country: USA. DOI: 10.4135/9781526427182.



PUBLICATIONS 2016 

Ahmed, Jashim Uddin; Nisha, Nabila; and Rifat, Afrin (2016). ‘The Dhaka Mercantile Co-operative Bank Limited: A Case of Islamic Shari’ah Banking in Bangladesh’, International Journal of Financial Innovation in Banking, (ISSN: 2055-6780), Vol. 1(1/2), pp. 62-79, Inderscience, Country: United Kingdom. doi: 10.1504/IJFIB.2016.076622

Ahmed, Jashim Uddin; Uddin, M. Jasim; Ameen, MM Nawaz; and Khan, Tanvir Nabi (2016). ‘Strategic Issues for Accenture Bangladesh: A Developing Country Perspective’, Vision: The Journal of Business Perspective, (ISSN: 0972-2629), Vol. 20(1), pp. 66-72, SAGE Publications, Country: United Kingdom. doi: 10.1177/0972262916628991


Ahmed, Jashim Uddin; Uddin, M. Jasim; Farnaz, Nahid; and Ali, M. Akbar (2016). ‘National Fans Limited of Bangladesh’, Asian Case Research Journal, (ISSN: 0218-9275), Vol. 20(2), pp. 351-372,  National University of Singapore/World Scientific Publishing, Country: Singapore. doi: 10.1142/S0218927516500139


Ahmed, Jashim Uddin; Nisha, Nabila; Rifat, Afrin and Shimul, M. A. Sadat (2016). ‘Challenges for Atomix System Ltd.: The ITES Industry in Bangladesh’, SAGE Business Cases, SAGE Publications, Country: USA. doi: http://dx.doi.org/10.4135/9781473975125


Siddiqui, Nazlee and Ahmed, Jashim Uddin (2016). ‘Managing Change for Better: New Zealand Dairy Products Bangladesh Ltd.’, Asia-Pacific Journal of Management Research and Innovation, (ISSN: 2319-510X), Vol. 12(1), pp. 85-94, SAGE Publications, Country: United Kingdom. doi: 10.1177/2319510X16647295


Ahmed, Jashim Uddin (2016). ‘Massification to Marketization of Higher Education: Private University Education in Bangladesh’, Higher Education for the Future, (ISSN: 2347-6311), Vol. 3(1), 76-92, SAGE Publications, Country: United Kingdom. doi: 10.1177/2347631115610222


Ahmed, Jashim Uddin; Hoque, S.; Siddique, Rubaiyat-i-; and Khan, N.A. (2016).  ‘Zinda Park: Rural Community Eco-park Complex in Bangladesh’, Vision - The Journal of Business Perspective, (ISSN: 0972-2629), Vol. 20(4), pp. 380-395, SAGE Publications, Country: United Kingdom. doi: 10.1177/0972262916671469


Ahmed, Jashim Uddin; Uddin, M. Jasim; Ashikuzzaman, N. M.; and Khan, N. (2016). ‘Women in Management: A Developing Country Perspective’, International Journal of Gender Studies in Developing Societies (ISSN: 2052-0360), Vol. 1(4), pp. 376-389, Inderscience, Country: United Kingdom [Blind Refereed Article. This paper has been prepared under the research funded by NSU]. doi:10.1504/IJGSDS.2016.10000788.


Uddin, M. Jasim; and Ahmed, Jashim Uddin (2016). ‘Organizational Socialization Context: Evidence from the microfinance sector in the developing country’, Management and Labour Studies, (0258-042X), Vol. 41(3), (IN PRESS), SAGE Publications, Country: United Kingdom. doi:10.1177/0258042X16669006


Ahmed, Jashim Uddin; Rifat, A.; Nisha, N.; and Shrensky, Ruth (2016). ‘Beyond the Border: Yellow Goes International’, Global Business Review, (ISSN: 0972-1509), Vol. 17(5), pp. pp. 1094-1106, SAGE Publications, Country: United Kingdom. doi: 10.1177/0972150916656666  


Ahmed, Jashim Uddin; Imran, Shahzada; Musa, S. M.; and Hasan, Rakibul (2016). ‘Managing Corporate Governance Management of Family Firms in South Asia: Evidence from Bangladesh and Sri Lanka’, International Journal of Corporate Governance, (ISSN: 1754-3037), Vol. 7 (1), pp. 78-101, Inderscience, Country: United Kingdom. doi: http://dx.doi.org/10.1504/IJCG.2016.077984  


Ahmed, Jashim Uddin; Ashikuzzaman, N. M.; and Nisha, Nabila (2016). ‘Understanding Operations of Floating Schools: A Case of Shidhulai Swanirvar Sangstha in Bangladesh’,
South Asian Journal of Business and Management Cases, (ISSN: 2277-9779), Vol. 5(2), pp. 221-233, SAGE Publications, Country: United Kingdom. doi: 10.1177/2277977916665993    


Ahmed, Jashim Uddin
;
Ahmed, Ishtiaque; and Chowdhury, M. Faisol (2016). ‘Ferdous Custom Made Tailors Fabrics Fashions: New Challenges Ahead’, Asia-Pacific Journal of Management Research and Innovation, (ISSN: 2319-510X), Vol. 12(2), (IN PRESS), SAGE Publications, Country: United Kingdom.



PUBLICATIONS 2015

Ahmed, Jashim Uddin; Uddin, M. Jasim; Shimul, M. A. Sadat; and Huda, SSM Sadrul (2015). ‘Ogniroth Studios: Transforming Ideas Into Innovation’, South Asian Journal of Business and Management Cases, (ISSN: 2277-9779), Vol. 4(2), pp. 202-217, SAGE Publications, Country: United Kingdom. doi: 10.1177/2277977915596252

Ahmed, Jashim Uddin; Shimul, M. A. Sadat; Sen, Protima; and Khan, N. Nuren (2015). ‘Jibon Tari: A Floating Hospital to Serve Distressed Humanity’, Business Perspectives and Research, (ISSN: 2278-5337), Vol. 3(2), pp. 146-160, SAGE Publications, Country: United Kingdom. doi: 10.1177/2278533715579757

Ahmed, Jashim Uddin; Ahmed, Kamal U.; Shimul, M.A. Sadat; and Zuñiga, Roy (2015). ‘Managing Strategies for Higher Education Institutions in the UK: An Overview’, Higher Education for the Future, (ISSN: 2347-6311), Vol. 2(1), pp. 32-48, SAGE Publications, Country: United Kingdom. doi: 10.1177/2347631114558189

Ahmed, Jashim Uddin; Rifat, Afrin; Nisha, Nabila; and Uddin, M. Jasim (2015). ‘Deshi Dosh: The Case on Integration of Ten Rivals in the Fashion Industry of Bangladesh’, Decision, (ISSN: 0304-0941), Vol. 42(1), pp. 87-103, Springer, Country: United Kingdom. doi: 10.1007/s40622-015-0075-3



PUBLICATIONS 2014

Ahmed, Jashim Uddin; Hossain, S. M. Maroof; and Ferdous, M. Mohiuddin (2014). ‘BracNet: Journey of Fast Technology’, South Asian Journal of Business and Management Cases, (ISSN: 2277-9779), Vol. 3(2), pp. 157-167, SAGE Publications, Country: United Kingdom. doi: 10.1177/2277977914548333

Ahmed, Jashim Uddin; Chowdhury, Md. Humayun Kabir; Rahman, Sheehan; and Talukder, AKM Mominul Haque (2014). ‘Academic Probation: An Empirical Study of Private University Students’, Research in Education, (ISSN: 0034-5237), Vol. 92(2), pp. 1-17, Sage Publications/Manchester University Press, Country: United Kingdom. doi: 10.7227/RIE.0001

Ahmed, Jashim Uddin; Chowdhury, Md. Humayun Kabir; Ferdous, M. Mohiuddin; and Uddin, M. (2014). ‘Sadakalo: Marketing of traditional fashion in the modern fashion industry’, Vision - The Journal of Business Perspective, (ISSN: 0972-2629), Vol. 18(2), pp. 125-135, SAGE Publications, Country: United Kingdom. doi: 10.1177/0972262914528600

Ahmed, Jashim Uddin; Huda, SSM Sadrul; Akhtar, Afsana; and Hasan, B. Tawfique (2014). ‘Fair & Lovely: The Brand, the Controversy and the Corporate Social Responsibility of Unilever in Bangladesh’, Asia-Pacific Marketing Review, (ISSN: 2277-2057), Vol. 3(2), pp. 103-110, Asia-Pacific Institute of Management, Country: India. 

Ahmed, Jashim Uddin; Uddin, M. Jasim; and Ali, M. Akbar (2014). ‘Innovation in Power Sector in the Developing Country: A Case of Electro Group in Bangladesh’, Delhi Business Review, (ISSN: 2277-7725), Vol. 15(1), pp. 107-118, Society for Human Transformation & Research, Country: India. 

Ahmed, Jashim Uddin; and Uddin, M. Jasim (2014). ‘Adelaide King’s Disentangling Interfirm and Intrafirm Causal Ambiguity: A Critical Review’, Management and Change, (ISSN: 0972-2149), Vol. 18(2), pp.  91-105, IILM, New Delhi, Country: India. 

PUBLICATIONS 2013


Ahmed, Jashim Uddin
; Baqee, Asef Hassan; and Khan, Zakia (2013). ‘OTOBI: Beyond the Horizon’, South Asian Journal of Business and Management Cases, (ISSN: 2277-9779), Vol. 2(2), pp. 139-149, SAGE Publications, Country: United Kingdom. doi: 10.1177/2277977913509172

Ahmed, Jashim Uddin; Chowdhury, Md. Humayun Kabir; Synthia, Ishrat J.; and Sultana, Ishrat (2013). ‘Doctors’ Perceptions towards Domestic and Multinational Pharmaceutical Products: An Investigation from Developing Country’, ASEAN Marketing Journal, (ISSN 2085-5044), Vol. 5(2), pp. 111-124, University of Indonesia, Country: Indonesia.

PUBLICATIONS 2012


Ahmed, Jashim Uddin
; and Chowdhury, Md. Humayun Kabir (2012). ‘Consumer Perceptions of Quality toward Beautification Products: A Developing Country Perspective’, Journal of Management Science, (ISSN: 0976-030X), Vol. 3(2), pp. 205-215, Indian Institute of Management (IIM), Country: India. doi:10.5958/j.0976-030X.3.2.008        

Talukder, AKM M. Haque; and Ahmed, Jashim Uddin (2012). ‘Effect of Strategic Determinants of Training on the Job Performance, Effectiveness and Efficiency: An Empirical Study’, Malaysian Management Journal, (ISSN: 0128-6226), Vol. 16, pp. 23-42, Universiti Utara Malaysia, Country: Malaysia.

Ahmed, Jashim Uddin; Chowdhury, M. Humayun Kabir; Rahman, Sheehan; and Talukder, AKM M. Haque (2012). ‘Consumer Perceived Value Formation Process: Lesson from Developing Country’, Asian Profile: An International Journal, (ISSN: 0304-8675), Vol. 40(1), pp. 59-72, The International Center for Asian Studies (ICAS), Country: Canada.  

Rahman, Sheehan; and Ahmed, Jashim Uddin (2012). ‘Intellectual Capital Efficiency: Evidence from Bangladesh’, Advances in Management & Applied Economics, (ISSN: 1792-7544), Vol. 2(2), pp. 109-146, Scienpress Ltd, Country: United Kingdom.

Rahman, Sheehan; and Ahmed, Jashim Uddin (2012). ‘An Evaluation of the Changing Role of Management Accountants in Recent Years’, Indus Journal of Management & Social Sciences, (ISSN: 1992-8319), Vol. 6(1), pp. 18-30, Indus Institute of Higher Education, Country: Pakistan.

PUBLICATIONS 2011 & 2010


Ahmed, Jashim Uddin
(2011). ‘An Overview of UK Higher Education Institutional Characteristics’, Sri Lankan Journal of Management, (ISSN: 1391-1503), Vol. 16 (1&2), pp. 68-88, University of Sri Jayewardenepura, Country: Sri Lanka.

Ahmed, Jashim Uddin (2010). ‘Documentary research method: New dimensions’, Indus Journal of Management & Social Sciences, (ISSN: 1992-8319), Vol. 4(1), pp. 1-14, Indus Institute of Higher Education, Country: Pakistan.

Khan, Zakia; Ahmed, Jashim Uddin; and Sarker, Shah M.A. (2010). ‘Faculty Mobility in the Private Universities: Developing Country Context’, KASBIT Business Journal, (ISSN: 1994-1609), 3(1), pp. 7-24, KASB Institute of Technology, Karachi, Country: Pakistan.

Huda, SSM Sadrul; Mujaffar, Ahmed T.; Akhtar, A.; and Ahmed, Jashim Uddin (2010). ‘The state of private universities in Bangladesh: An evaluation of students’ perception’, Information Management & Business Review, (ISSN: 2220-3796), Vol. 1(1), pp. 16-27, International Foundation for Research and Development, Country: UAE.

Ahmed, Jashim Uddin (2010). ‘Technology Transfer from Universities to Business Sector: Evidence from UK Science Parks and Subsidiary Companies’, Sri Lankan Journal of Management, (ISSN: 1391-1503), Vol. 14 (4) & Vol. 15 (1), pp. 73-91, University of Sri Jayewardenepura, Country: Sri Lanka.

 

PUBLICATIONS 2009 & BEYOND


Chowdhury, Md. Humayun Kabir; and Ahmed, Jashim Uddin (2009). ‘An Examination of the Effects of Partitioned Country-of-Origin on Consumer Quality Perceptions’, International Journal of Consumer Studies, (ISSN: 1470-6423), Vol. 33(4), pp. 496-502, John Wiley & Sons, Country: United Kingdom. doi: 10.1111/j.1470-6431.2009.00783.x

Ahmed, Jashim Uddin; and Hossain, Tamima (2009). ‘Industrial Safety in the Readymade Garment Sector: A Developing Country Perspective’, Sri Lankan Journal of Management, (ISSN: 1391-1503), Vol. 14(1), pp. 1-13, University of Sri Jayewardenepura, Country: Sri Lanka.

Ahmed, Jashim Uddin (2009). ‘Action Research: A New Look’, KASBIT Business Journal, (ISSN: 1994-1609), Vol. 2(1&2), pp. 19-32, KASB Institute of Technology, Karachi, Country: Pakistan.   

Bhuiyan, Tabarak H.; Islam, N.; and Ahmed, Jashim Uddin (2009). ‘The Service Quality in Retail Banking of Private Commercial Banks in Bangladesh’, Journal of Global Commerce Research, (ISSN: 1946-7958), Vol. 1(1), pp. 49-72, Global Commerce Forum, Country: USA.

S. S. M. Sadrul Huda; Ahmed T. Muzaffar; and Ahmed, Jashim Uddin (2009). ‘An enquiry into the perception on food quality among urban people: A case of Bangladesh’, African Journal of Business Management, (ISSN: 1993-8233), Vol. 3(5), pp. 227-232, University of Johannesburg, Country: South Africa.

Huda, SSM Sadrul; Tabassum, A.; and Ahmed, Jashim Uddin (2009). ‘Use of ICT in the Private Universities of Bangladesh’, International Journal of Educational Administration: Challenges and Prospects, (ISSN: 0976-5883), Vol. 1(1), pp. 77-82, Country: India.

Ahmed, Jashim Uddin; Huda, SSM Sadrul; and Rashid, M. (2009). ‘An evaluation of the attitudes towards investment: A Case over Dhaka City’, DU Journal of Business Studies, (ISSN: 1682-2498), Vol. 30(1), pp. 177-196, University of Dhaka, Country: Bangladesh.

Ahmed, Jashim Uddin (2009). ‘An Approach to Change Management in Higher Education: Developed Country Perspective’, Independent Business Review, (ISSN: 1996-3572), Vol. 2(1), pp. 86-122, Independent University, Country: Bangladesh.

Ahmed, Jashim Uddin; and Reaz, M. (2009). ‘An Evolution of Corporate Governance Thinking: From Ownership of Firm to the Role of Politics’, ASA University Review, (ISSN: 1997-6925), Vol. 3(1), pp. 49-66, Country: Bangladesh.

Ahmed, Jashim Uddin; Chowdhury, Md. H. Kabir; and Tabassum, A. (2008). ‘An Empirical Study on Student Home Rentals: A Developing Country Perspective’, Skyline Business Journal, (ISSN: 1998-3425), Vol. 5(1), pp. 1-6, Skyline University College, Sharjah, Country: UAE.

Ahmed, Jashim Uddin (2008). ‘Review of strategic development of Higher Education Institutions in the UK’, Management & Change, (ISSN: 0972-2149), Vol. 12(2), pp. 1-28, IILM Institute for Higher Education, New Delhi, Country: India.       

Ahmed, Jashim Uddin; Islam, N.; and Huda, SSM Sadrul (2008). ‘The Contributions of Frederick Taylor, Henri Fayol and Peter Drucker in Modern Management’, ASA University Review, (ISSN: 1997-6925), Vol. 2(2), pp. 49-59, Country: Bangladesh.

Ahmed, Jashim Uddin (2008). ‘United Kingdom University Education and Expansion: An Overview’, Social Change, (ISSN: 1997-938X), Vol. 1(2), pp. 44-65, Country: Bangladesh.

Ahmed, Jashim Uddin (2008). ‘Quality and TQM at Higher Education Institutions in the UK: Lessons from two UK universities’, AIUB Journal of Business and Economics (AJBE), (ISSN: 1683-8742), Vol. 7(2), pp. 105-130, Country: Bangladesh.

Ahmed, Jashim Uddin; Chowdhury, Md. H. Kabir; and Bhuiyan, Tobarak H. (2008). ‘Consumer Evaluation of Brand Extensions: An Assessment from Bangladesh’, ASA University Review, (ISSN: 1997-6925), Vol. 2(1), 9-17, Country: Bangladesh.

Ahmed, Jashim Uddin (2007). ‘An Overview of Triangulation Research’, North South Business Review’, (ISSN: 1991-4938), Vol. 2(1), pp. 72-83, North South University, Country: Bangladesh.

Ahmed, Jashim Uddin (2007). ‘Research Issues in Case study Method: Debates and Comments’, AIUB Journal of Business and Economics (AJBE), (ISSN: 1683-8742), Vol. 6(2), pp. 1-14, Country: Bangladesh.

Ahmed, Jashim Uddin; Akhtar, A.; and Dilshad, S. (2007). ‘The Impact of Information Source on SIM Purchase Behavior’, DU Journal of Marketing, (ISSN: 1996-3319), Vol. 10, (June), pp. 173-182, University of Dhaka, Country: Bangladesh.

Ahmed, Jashim Uddin; and Sultana, Israt (2007). ‘Performance Management in Real Estate Business: A Case Study of ANZ Properties Ltd.’, SEU Journal of Business Studies, (ISSN: 1815-3267), Vol. 3(1), pp. 11-25, Country: Bangladesh.

Ahmed, Jashim Uddin; Chowdhury, Md. Humayun Kabir; and Huda, Md, Muzakkeerul (2007). ‘Consumer Perceived Value Formation in Bangladesh: A Latent Structure Approach’, ASA University Review, (ISSN: 1997-6925), Vol. 1(1), pp. 1-14, Country: Bangladesh.

Ahmed, Jashim Uddin; Tabassum, Ayesha; and Hossain, Tashfeen (2006). ‘Human Resource Management Practices: A Case Study of the Supply Chain Department of Square Pharmaceuticals Ltd.’, Sri Lankan Journal of Management, (ISSN: 1391-1503), Vol. 11(1 & 2), pp. 89-107,  University of Sri Jayewardenepura, Country: Sri Lanka.

Ahmed, Jashim Uddin; and Huda, SSM Sadrul (2006). ‘An Overview of Robert Stake, Robert K. Yin, Norman K. Denzin and Nigel Fielding’s Contributions to Social Research’, SEU Journal of Business Studies, (ISSN: 1815-3267), Vol. 2(1), pp. 25-33, Country: Bangladesh.

Ahmed, Jashim Uddin; Faruqui, G. Ahmed; and Zubayer, Mahmud (2006). ‘An Overview of Conceptual Framework of Organizational Models for Higher Education Institutions’, IIUC Business Review, (ISSN: 1991-380X), Vol. 1 (August), pp. 93-106, Country: Bangladesh.

Siddiqui, Nazlee; Hasan, Mobina; and Ahmed, Jashim Uddin (2006). ‘New Generation of Retail Management in Bangladesh - Customer Satisfaction through Value System Management’, SEU Journal of Business Studies, (ISSN: 1815-3267), Vol. 2(2), pp. 1-18, Country: Bangladesh.

Ahmed, Jashim Uddin (2004). ‘How UK new universities are meeting the global competitiveness challenge: Case studies of two new universities’, International Journal of Applied Marketing, (ISSN: 1742-2612), Vol. 1(2), pp. 1-29, International Management Journals, Country: United Kingdom.

Ahmed, Jashim Uddin (2002). ‘Regional Co-operation in UK higher education: Case Studies of two Universities’, Learning Resource Journal, (ISSN: 0268-2125), Vol. 18(3), pp. 60-64, Country: United Kingdom.

CONFERENCE PROCEEDING

Ahmed, Jashim Uddin (2007). ‘The Impact of Managerial job on the lives of women managers in developing countries: Bangladesh Context’, 9th South Asian Management Forum: Management for Peace, Prosperity and Posterity (24-25 February 2007), pp. 83-90, (co-authors: Huda, SSM Sadrul, and Akhtar, Afsana), (ISBN: 984-300-000088-0).

BOOK REVIEW

Ahmed, Jashim Uddin (2014). “Marketing 3.0: From Products to Customers to the Human Spirit” by Philip Kotler, Hermawan Kartajaya, and Iwan Setiawan; New Delhi, India, 2010, IIMS Journal of Management Science, (ISSN: 0976-030X), Vol. 5(2): 200-204, Indian Institute of Management (IIM), Country: India.


BOOK CHAPTERS (REFEREED)

Shareef, Mahmud A.; Ahmed, Jashim Uddin; Kumar, V. and Kumar, U. (2015). “Effect of Mobile Phone SMS on M-Health: An Analysis of Consumer Perceptions”, in Handbook of Research on Cultural and Economic Impacts of the Information Society’, (Chapter 12), pp. 284-296, IGI Clobal, Country: USA. doi: 10.4018/978-1-4666-8598-7

 

Ahmed, Jashim Uddin, Iqbal, Mehree; Uddin, M. Jasim; and Imran, Shahzada M. (2014). ‘Marshal Security Limited: Security Service Provider’, in Managing World Class Operations, (Book Chapter), pp. 306-317, Bloomsbury Publishing, New Delhi, Country: India.

 

Ph.D. in Management Sciences
University of Manchester Institute of Science and Technology (UMIST)
(Currently known as The University of Manchester, UK)
www.man.ac.uk | QAA report

MA in Management
University of Northumbria at Newcastle
www.northumbria.ac.uk | QAA report

MA in Marketing
University of Northumbria at Newcastle
www.northumbria.ac.uk | QAA report

Post Graduate Diploma in Strategic Marketing  
University of Lincolnshire and Humberside, UK
(Currently known as University of Lincoln)
www.lincoln.ac.uk | QAA report

Graduate Diploma in Management
University of Reading, UK
www.reading.ac.uk | QAA report


GTZ (Deutsche Gesellschaft für Technische Zusammenarbeit)-Bangladesh, worked as ‘internal consultant’ in evaluating the ‘GTZ-Bangladesh employees’ job satisfactions, dissatisfactions, perceptions and attitudes, January 2008 - December 2008. 

GTZ-Bangladesh, worked as consultant’ in evaluating the ‘GTZ-Bangladesh employees’ survey in line with the EFQM approach to quality management, December 2007.

Partnership Development Agency, UK, worked as an associate consultant (PT), for PDA, London, UK (since 2001-2004).

MEMBER OF EDITORIAL BOARDS

Advisory Editorial Members

South Asian Journal of Business and Management Cases, Sage Publications

Editorial and Reviewer Board

Business Perspectives and Research, Sage Publications  

Editor-in-Chief

North South Business Review, North South University

 

REVIEWER OF JOURNALS

Emerald Emerging Markets Case Studies, Emerald Limited

Australasian Journal of Information Systems, ACS Digital Library, Australia

 Asia-Pacific Journal of Management Research and Innovation, Sage Publications   

Journal of Mixed Methods Research, Sage Publications  

South  Asian Journal of Business and Management Cases, Sage Publications  

Quality and Quantity, Springer

Journal of Global Entrepreneurship Research, Springer

Business Perspectives and Research, Sage Publications  

FIIB Business Review, Sage Publications  

International Journal of Corporate Governance, Inderscience   

International Journal of Management Practice, Inderscience   

International Journal of Sustainability in Higher Education, Emerald Limited

Group Decision and Negotiation, Springer

International Journal of Economics and Management, Universiti Putra Malaysia

Member The University of Manchester Alumni, UK

Member The University of Reading Alumni, UK

Member Northumbria Alumni Association, UK

Lifetime member University of Northumbria Students’ Union, UK

Member The University of Lincoln Alumni, UK

Member Southampton Solent University’s Alumni Association, UK

Former Member of Society for Research into Higher Education (SHRE), UK

Former Member of British Academy of Management, UK

Former Member of Academy of Management, USA

Former Member of Amnesty International, UK

Strategic Management,

Social Innovation,

Early entreprenuership,  

Contemporary issues in Business